Bluey Keychain

Shoppers searched for this 598K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $414K a year.

Searches, last 12 months

598K

Growth, 90 days vs prior 90

-19.1%

Conversion, latest week

4.3%

Market size, estimated

$414Ka year

Peak month

August3.6× the quietest month

Top search term

bluey water bottle152K searches a year

Listings sell for $16.29 on average, from $6.93 to $31.58. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $16.29 that is $8K to $12K a year per listing.

Average price

$16.29inside the $15 to $100 sweet spot

Price range

$6.93–$31.58

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

1.4%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #253 within Solid Feeding. It carries 7,311 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#253in Solid Feeding

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

7,311per listing

Listings tracked

34

6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

3Amazon's first-year sales bar

Average brand age

33 months