Blue Basket

Shoppers searched for this 358K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $107K a year.

Searches, last 12 months

358K

Growth, 90 days vs prior 90

-18.8%

Conversion, latest week

2.0%

Market size, estimated

$107Ka year

Peak month

February1.6× the quietest month

Top search term

blue basket135K searches a year

Listings sell for $14.98 on average, from $7.82 to $33.88. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $14.98 that is $1K to $4K a year per listing.

Average price

$14.98under the $15 to $100 sweet spot

Price range

$7.82–$33.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

2.8%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #431 within Gifts. It carries 1,018 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#431in Gifts

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

1,018per listing

Listings tracked

43

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months