- Flapen Score
- 33 / 100Ranks 2,110 of 2,472 Baby Products niches · −11 vs the category median of 4433
- Market size
- $153K/yr184K searches / yr
- 90-day growth
- -25.3%search demand this quarter
- Competition
- 44%top-5 click share · 11 brands · 18 sellers
Flapen Score
Black Crib against its category
The dotted line is the Baby Products average. Past it, Black Crib is stronger. Inside it, weaker.
Market
The Black Crib market on Amazon at a glance
Shoppers on Amazon United States searched for Black Crib 184K times last year and spent an estimated $153K. The top 5 brands take 93% of clicks. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 184K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $153K a year.
- Searches, last 12 months
- 184K
- Growth, 90 days vs prior 90
- -25.3%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $153Ka year
- Peak month
- July1.5× the quietest month
- Top search term
- black crib117K searches a year
02 · Price
A sale here is worth $199.01.
Listings sell for $199.01 on average, from $34.85 to $446.98. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $199.01 that is $0 to $20K a year per listing.
- Average price
- $199.01above the $15 to $100 sweet spot
- Price range
- $34.85–$446.98
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$20K
- Returns
- 2.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
63% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #62 within Furniture. It carries 1,859 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 63%
- Prime listings
- 94%
- Out of stock, average day
- 6.1%
- Average rank
- #62in Furniture
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 1,859per listing
- Listings tracked
- 32
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Black Crib products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 20, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Graco Hadley 5-in-1 Convertible Crib with Drawer GREENGUARD Gold Certified Fits Standard Crib Mattress Converts to Toddler Bed Daybed and Full Bed 4 Adjustable Mattress Heights (Black)
- Price
- $247.57
- Rating
- 4.6/5
- Reviews
- 3,527
- Age
- 4y ago

Dream On Me Synergy 5-in-1 Convertible Full-Size Baby Crib with Toddler Day & Full Bed Conversion in Black GreenGuard Gold & BSA 3 Mattress Heights Sustainable Pinewood
- Price
- $114.00
- Rating
- 4.4/5
- Reviews
- 9,128
- Age
- 12y ago

Dream On Me Owen 5-in-1 Convertible Full-Size Baby Crib in Matte Black GreenGuard Gold & BSA Converts to Toddler Day & Full-Size Bed Non-Toxic Paint Safe Sleep Environment
- Price
- $142.72
- Rating
- 4.7/5
- Reviews
- 412
- Age
- 2y ago

Simmons Kids Carter 6-in-1 Convertible Crib - Greenguard Gold Certified Black Ebony
- Price
- $192.71
- Rating
- 4.7/5
- Reviews
- 2,906
- Age
- 2y ago

Graco Theo 3-in-1 Convertible Baby Crib - GREENGUARD Gold Certified Converts to Toddler Bed & Daybed Fits Standard Full-Size Baby Crib Mattress 4 Adjustable Mattress Heights (Black)
- Price
- $165.11
- Rating
- 4.6/5
- Reviews
- 609
- Age
- 4y ago
Trending
estimated 90-day click momentum
Dr. Martens Polley Crib Girls Polley Crib Black 1-Medium Infant
- Price
- $34.85
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 12mo ago

Graco Shiloh 5-in-1 Convertible Crib & Changer with Drawer GREENGUARD Gold Certified Baby Crib Crafted from Wood Converts to Toddler Bed Daybed and Full-Size Bed (Black)
- Price
- $305.97
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago

Graco Hadley 5-in-1 Convertible Crib & Changer GREENGUARD Gold Certified Fits Standard Crib Mattress Converts to Toddler Bed and Full Bed 4 Adjustable Mattress Heights (Black)
- Price
- $424.22
- Rating
- 4.6/5
- Reviews
- 1,322
- Age
- 2y ago

Dream On Me Aden 4-in-1 Convertible Mini Baby Crib GREENGUARD Gold & BSA Certified Sustainable Pinewood Non-Toxic Finish 3 Mattress Heights Converts to Mini Day & Twin-Size Bed - Black
- Price
- $153.66
- Rating
- 4.6/5
- Reviews
- 8,041
- Age
- 14y ago

Delta Children Heartland 4-in-1 Convertible Crib Black
- Price
- $130.92
- Rating
- 4.7/5
- Reviews
- 4,241
- Age
- 2y ago
Newest
by launch date
Dr. Martens Polley Crib Girls Polley Crib Black 1-Medium Infant
- Price
- $34.85
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 12mo ago

Graco Tristan 5-in-1 Convertible Crib with Drawer (Black) GREENGUARD Gold Certified Fits Standard Crib Mattress Premium Handle Converts to Toddler Bed Daybed and Full-Size Bed
- Price
- $273.07
- Rating
- 4.4/5
- Reviews
- 150
- Age
- 1y ago

Graco Shiloh 5-in-1 Convertible Crib & Changer with Drawer GREENGUARD Gold Certified Baby Crib Crafted from Wood Converts to Toddler Bed Daybed and Full-Size Bed (Black)
- Price
- $305.97
- Rating
- 4.3/5
- Reviews
- 147
- Age
- 1y ago

Sorelle Furniture Ashley Crib Classic 4-in-1 Convertible Pannel Crib Baby Crib Made of Wood Non-Toxic Finish Wooden Baby Bed Toddler Bed Childs Daybed and Full-Size Bed Nursery Furniture
- Price
- $170.66
- Rating
- 4.4/5
- Reviews
- 9
- Age
- 2y ago

Dream On Me Owen 5-in-1 Convertible Full-Size Baby Crib in Matte Black GreenGuard Gold & BSA Converts to Toddler Day & Full-Size Bed Non-Toxic Paint Safe Sleep Environment
- Price
- $142.72
- Rating
- 4.7/5
- Reviews
- 412
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
18
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 88%
Open market
5%
- Dream On Me39%
- Graco26%
- Delta Children17%
- Storkcraft7%
- DaVinci5%
- Sorelle2%
- Open — no brand owns it (5 brands, 5%)
Demand
Black Crib search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Black Crib search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- black crib117K/yr
- black baby crib31K/yr
- crib black10K/yr
- baby crib black10K/yr
- black cribs8K/yr
- black cribs for babies6K/yr
Reviews and returns
What reviews say buyers love and hate about Black Crib
We read the reviews and the return reasons for every product selling here.
“Assembly takes some time”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Crib questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









