Bear Blanket
FailDemand is soft, at -27.6% this quarter, so Bear Blanket is a Fail.
- Flapen Score
- 46 / 100Top 41% of 2,472 Baby Products niches · +2 vs the category median of 4446
- Market size
- $70K/yr218K searches / yr
- 90-day growth
- -27.6%search demand this quarter
- Competition
- 34%top-5 click share · 47 brands · 53 sellers
Flapen Score
Bear Blanket against its category
The dotted line is the Baby Products average. Past it, Bear Blanket is stronger. Inside it, weaker.
Market
The Bear Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Bear Blanket 218K times last year and spent an estimated $70K. The top 5 brands take 49% of clicks. Demand peaks in Apr–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 218K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.
- Searches, last 12 months
- 218K
- Growth, 90 days vs prior 90
- -27.6%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $70Ka year
- Peak month
- December5.0× the quietest month
- Top search term
- bear blanket54K searches a year
02 · Price
A sale here is worth $23.55.
Listings sell for $23.55 on average, from $9.03 to $108.19. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $23.55 that is $0 to $2K a year per listing.
- Average price
- $23.55inside the $15 to $100 sweet spot
- Price range
- $9.03–$108.19
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.5% of listings are out of stock. The average listing ranks #1,394 within Bedding. It carries 1,679 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 98%
- Out of stock, average day
- 12.5%
- Average rank
- #1,394in Bedding
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 1,679per listing
- Listings tracked
- 66
04 · Newcomers
3 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Bear Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 34% of clicks. An open shelf where new products get seen.
Brands
47 rising
Sellers
53
Top-5 brand share
49%
Top 20: 81%
Top-5 click share
34%
Top 20: 66%
Open market
48%
- Brand 117%
- Brand 216%
- Brand 37%
- Brand 45%
- Brand 54%
- Brand 63%
Demand
Bear Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, Dec · busiest ÷ quietest = 5.0×
Search terms
Top Bear Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- bear blanket54K/yr
- teddy bear blanket41K/yr
- bear baby blanket19K/yr
- teddy bear baby blanket18K/yr
- baby bear blanket14K/yr
- bear throw blanket13K/yr
- teddy bear blanket for baby10K/yr
- bear blanket for baby10K/yr
- lifetree muslin swaddle blanket7K/yr
- life tree muslin swaddle blankets5K/yr
Reviews and returns
What reviews say buyers love and hate about Bear Blanket
We read the reviews and the return reasons for every product selling here.
“Not as thick as appeared online”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Bear Blanket questions
Answered from the same tracked data.









