Skip to content

Bath Tub for Toddlers 1-3

soft demand (-17.7% this quarter) — Bath Tub for Toddlers 1-3 doesn't clear our bar today.

Flapen Score

30
Skip it

Ranks 2,236 of 2,472 Baby Products niches · −14 vs the category median of 44

Market size 19Growth 16Conversion 22Competition 17Returns 35Price range 95Avg price 95Brand share 30Review moat 25Quality gap 27
This niche Category average · 2,472 niches

Is Bath Tub for Toddlers 1-3 profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Bath Tub for Toddlers 1-3 is a $75K/yr Amazon United States market (121K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 30/100.

Bath Tub for Toddlers 1-3: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.7% over the last 90 days and 1.8% of searches end in a purchase.

$75K

revenue / yr

Units sold / yr3K
Search volume / yr-17.7%121K
Conversion rate1.8%
Avg price$34.72

Who owns the niche?

The top 5 brands hold 87% of demand, so 13% of the market is open.

13%

open market share

Brands · sellers11 · 22
Top-5 product click share80%
Open market13%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement100%
New entrants (1y)2· 2 succeeded
Avg rating4.6★
Avg reviews4,170

Top Bath Tub for Toddlers 1-3 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

$0$8K$15K$23K$30K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

22

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

11%

  • Fisher-Price71%
  • Frida6%
  • FunTankie4%
  • Jollcma4%
  • Bunwag3%
  • MaxNova3%
  • Open — no brand owns it (5 brands, 11%)

Bath Tub for Toddlers 1-3 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume121KCVR1.8%Products14Brands11Top 5 Brands87%OOS Rate6.2%Rating4.6★Reviews4,170Avg BSR#22
3K2KPrime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Bath Tub for Toddlers 1-3 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bath tub for toddlers 1-329K/yr
  • fisher price bathtub30K/yr
  • pink baby bathtub10K/yr
  • baera para nios12K/yr
  • fisher price baby bathtub9K/yr
  • fisher price tub7K/yr
  • 1 year old bath tub6K/yr
  • baby bathtub fisher price5K/yr
  • fisher price bath5K/yr
  • fisher price baby tub4K/yr

What reviews say buyers love and hate about Bath Tub for Toddlers 1-3

What buyers mention most, as a share of all reviews.

What buyers love

67% of reviews
Ease Of Use12%

Easy to use and store

Size-Overall10%

Great product true size

Quality-Overall9%

Excellent product

Ease Of Cleaning7%

Keep Baby Clean

Portability6%

Nice and portable

What buyers complain about

53% of reviews
Leak-Proof12%

LEAKS BADLY

Durability7%

Not very durable

Size-Overall6%

so it doesnt fit well

Moist/Dry5%

Hard to Dry

Quality-Overall4%

Low Quality for the Price

Bath Tub for Toddlers 1-3 return rate & reasons

Why buyers send it back, as a share of all return requests.

4.2%

Return rate

57%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
38%
2Leak-Proof
5%
3Product Condition
5%
4Value For Money
4%
5Advertised Vs Actual Product
4%

Common Bath Tub for Toddlers 1-3 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bath Tub for Toddlers 1-3 30/100 on Amazon United States — Skip it. The niche generates $75K/yr across 14 tracked products. 2 of 2 products launched in the last 360 days are still selling. Search demand moved -17.7% over the last 90 days.
Search demand for Bath Tub for Toddlers 1-3 on Amazon United States is steady year-round — the busiest month runs 1.4× the quietest.