Bassinet Mattress Protector
strong incumbent ratings (4.7★) — Bassinet Mattress Protector doesn't clear our bar today.
Flapen Score
Ranks 1,842 of 2,472 Baby Products niches · −7 vs the category median of 44
Is Bassinet Mattress Protector profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Bassinet Mattress Protector is a $209K/yr Amazon United States market (279K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 37/100.
Bassinet Mattress Protector: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +0.7% over the last 90 days and 3.9% of searches end in a purchase.
$209K
revenue / yr
Who owns the niche?
The top 5 brands hold 89% of demand, so 11% of the market is open.
11%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 17 products
Top Bassinet Mattress Protector products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Yoofoss Waterproof Bassinet Mattress Pad Cover 2 Pack Fit for Rectangle Bassinet Mattress Baby Bassinet Mattress Protector for Boys and Girls 34X19in
- Price
- $14.80
- Rating
- 4.7/5
- Reviews
- 1,980
- Age
- 3y ago
Waterproof Bassinet Mattress Pad Cover Compatible with Baby Delight Beside Me Dreamer Bassinet 2 Pack Ultra Soft Surface Breathable and Easy Care
- Price
- $22.03
- Rating
- 4.7/5
- Reviews
- 9,481
- Age
- 6y ago
Bassinet Mattress Pad Cover Fit for Hourglass/Oval Bassinet Mattress Waterproof Bassinet Mattress Protector Quilted Bassinet Sheets (32x17) 2 Pack for Boys Girls White
- Price
- $14.41
- Rating
- 4.7/5
- Reviews
- 656
- Age
- 4y ago
Bassinet Mattress Pad Cover Waterproof Quilted Mattress Protector Sheets Fits All Mainstream Bassinet - Rectangle Oval Hourglass 2 Pack 17 x 33 Ultra Soft Breathable White and Grey
- Price
- $14.64
- Rating
- 4.7/5
- Reviews
- 1,109
- Age
- 4y ago
Bassinet Mattress Pad Cover Waterproof Fits 19 x 33 Baby Delight BabyBond YADAQE KoolaBaby Angelbliss Cowiewie Maxi COSI and Dream On Me Skylar/Lotus Bassinet Ultra Soft 2 Pack
- Price
- $16.97
- Rating
- 4.7/5
- Reviews
- 1,109
- Age
- 2y ago
Trending
90-day click momentum
Asatdd Waterproof Bassinet Mattress Pad Protector Cover 2 Pack
- Price
- $14.09
- Rating
- 5.0/5
- Reviews
- 21
- Age
- 1y ago
2pk Waterproof Bassinet Sheets Girls Boys 33x17 Universal Fit (Soft White)
- Price
- $19.14
- Rating
- 4.7/5
- Reviews
- 1,701
- Age
- 1y ago
Joey + Joan Waterproof Bassinet Mattress Pad Cover 19 x 32 for Cowiewie Bedside Sleeper Bassinet Sheets Made from Ultra Soft Bamboo Viscose Terry 2 Pack
- Price
- $25.20
- Rating
- 4.8/5
- Reviews
- 285
- Age
- 2y ago
Waterproof Bassinet Mattress Pad Cover Fit for Kiniew Baby Bassinets Bedside Sleeper and AirClub Bassinet Bedside Sleeper 2 Pack Ultra Soft Surface Breathable and Easy Care
- Price
- $24.26
- Rating
- 4.7/5
- Reviews
- 9,481
- Age
- 1y ago
American Baby Company 2 Pack Waterproof Flat Reusable Bassinet Mattress Pad Protector Embossed Quilt-Like Bassinet Protective Mattress Pad Cover for Babies Adults and Pets White 15 x 33
- Price
- $10.20
- Rating
- 4.5/5
- Reviews
- 1,336
- Age
- 7y ago
Newest
by launch dateWaterproof Bassinet Mattress Pad Cover Fit for Kiniew Baby Bassinets Bedside Sleeper and AirClub Bassinet Bedside Sleeper 2 Pack Ultra Soft Surface Breathable and Easy Care
- Price
- $24.26
- Rating
- 4.7/5
- Reviews
- 9,481
- Age
- 1y ago
Waterproof Bassinet Mattress Protector Cover Fits for Baby Delight whiffee AirClub Kiniew and Larex 3 in 1 Bassinet Bedside Sleeper 2 Pack Skin Friendly and Breathable Bassinet Mattress Pad
- Price
- $19.15
- Rating
- 4.8/5
- Reviews
- 42
- Age
- 1y ago
2pk Waterproof Bassinet Sheets Girls Boys 33x17 Universal Fit (Soft White)
- Price
- $19.14
- Rating
- 4.7/5
- Reviews
- 1,701
- Age
- 1y ago
Asatdd Waterproof Bassinet Mattress Pad Protector Cover 2 Pack
- Price
- $14.09
- Rating
- 5.0/5
- Reviews
- 21
- Age
- 1y ago
Bassinet Mattress Pad Cover Fit for Baby Delight/Mika Micky/Dream On Me Lotus/ANGELBLISS/KoolerThings (3 in 1) Bedside Sleeper Waterproof Bassinet Mattress Protector Quilted Bassinet Sheets 2 Pack
- Price
- $21.13
- Rating
- 4.7/5
- Reviews
- 656
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 rising
Sellers
14
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
8%
- Biloban38%
- Yoofoss26%
- Coldwind18%
- KeaBabies4%
- Moonsea3%
- Asatdd3%
- Open — no brand owns it (4 brands, 8%)
Bassinet Mattress Protector demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Bassinet Mattress Protector search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bassinet mattress protector146K/yr
- waterproof bassinet mattress protector52K/yr
- bassinet waterproof mattress cover28K/yr
- waterproof bassinet cover9K/yr
- bassinet waterproof cover6K/yr
- bassinet protector waterproof8K/yr
- water proof bassinet mattress cover4K/yr
- bassinet waterproof pad5K/yr
- bassinet protector4K/yr
- waterproof bassinet pad5K/yr
What reviews say buyers love and hate about Bassinet Mattress Protector
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“Fit my bassinet perfectly”
“these covers have been holding up well after many washes”
“Great quality”
“Good Waterproof Cover”
“Great deal for a pack of two”
What buyers complain about
79% of reviews“Fits smaller”
“Kept mattress pad dry”
“bunches up/not safe after a few uses”
“Not good material”
“There is a slight bunching though”
Bassinet Mattress Protector return rate & reasons
Why buyers send it back, as a share of all return requests.
3.4%
Return rate
88%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bassinet Mattress Protector questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
