Babys First Christmas Ornament 2023

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $138K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

+10.7%

Conversion, latest week

0.9%

Market size, estimated

$138Ka year

Peak month

December140.3× the quietest month

Top search term

babys first christmas198K searches a year

Listings sell for $14.21 on average, from $5.39 to $34.36. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 100 to 250 of them. At $14.21 that is $1K to $4K a year per listing.

Average price

$14.21under the $15 to $100 sweet spot

Price range

$5.39–$34.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

1.9%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 19.7% of listings are out of stock. The average listing ranks #1,650 within Gifts. It carries 1,819 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

88%

Out of stock, average day

19.7%

Average rank

#1,650in Gifts

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

1,819per listing

Listings tracked

64

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months