Baby Waterproof Pad

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months

79K

Growth, 90 days vs prior 90

+3.5%

Conversion, latest week

2.3%

Market size, estimated

$34Ka year

Peak month

August1.4× the quietest month

Top search term

waterproof pads for baby17K searches a year

Listings sell for $18.62 on average, from $8.92 to $40.23. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $18.62 that is $0 to $2K a year per listing.

Average price

$18.62inside the $15 to $100 sweet spot

Price range

$8.92–$40.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.7%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #15 within Diapering. It carries 4,178 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.3%

Average rank

#15in Diapering

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

4,178per listing

Listings tracked

27

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

43 months