Baby Shower Cap

Shoppers searched for this 293K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.

Searches, last 12 months

293K

Growth, 90 days vs prior 90

-2.6%

Conversion, latest week

5.2%

Market size, estimated

$159Ka year

Peak month

February1.2× the quietest month

Top search term

baby shower cap58K searches a year

Listings sell for $10.51 on average, from $4.24 to $26.65. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $10.51 that is $1K to $3K a year per listing.

Average price

$10.51under the $15 to $100 sweet spot

Price range

$4.24–$26.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #112 within Safety. It carries 2,755 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

7.7%

Average rank

#112in Safety

Average rating

4.01 starsAmazon United States average 4.42 stars

Average reviews

2,755per listing

Listings tracked

58

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months