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Baby Pull Up Rings

Fail

Prices span $4.43–$13.51, mostly outside the sweet spot, so Baby Pull Up Rings is a Fail.

Flapen Score
44
44 / 100
Ranks 1,202 of 2,472 Baby Products niches · on the category median
Market size
$194K/yr211K searches / yr
90-day growth
+16.2%search demand this quarter
Competition
66%top-5 click share · 11 brands · 13 sellers

Flapen Score

Baby Pull Up Rings against its category

The dotted line is the Baby Products average. Past it, Baby Pull Up Rings is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Pull Up Rings market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Pull Up Rings 211K times last year and spent an estimated $194K. The top 5 brands take 84% of clicks. Demand peaks in Feb–Mar–May. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 9.8% of those searches ended in a purchase.

Shoppers searched for this 211K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved +16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $194K a year.

Searches, last 12 months
211K
Growth, 90 days vs prior 90
+16.2%
Conversion, latest week
9.8%
Market size, estimated
$194Ka year
Peak month
March2.4× the quietest month
Top search term
playpen pull up rings39K searches a year

02 · Price

A sale here is worth $9.36.

Listings sell for $9.36 on average, from $4.43 to $13.51. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $9.36 that is $9K to $12K a year per listing.

Average price
$9.36under the $15 to $100 sweet spot
Price range
$4.43–$13.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
$9K–$12K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #813 within Activity & Entertainment. It carries 465 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#813in Activity & Entertainment
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
465per listing
Listings tracked
15

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Baby Pull Up Rings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

13

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

12%

  • Brand 132%
  • Brand 226%
  • Brand 310%
  • Brand 410%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (5 brands, 12%)

Demand

Baby Pull Up Rings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Black Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, May · busiest ÷ quietest = 2.4×

Search terms

Top Baby Pull Up Rings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • playpen pull up rings39K/yr
  • baby pull up rings45K/yr
  • pull up rings for baby play pen17K/yr
  • play pen pull up rings15K/yr
  • pull up handles for baby playpen13K/yr
  • baby pull up rings for playpen9K/yr
  • playpen handles to pull12K/yr
  • handles for playpen5K/yr
  • agarraderas para corral de bebe4K/yr
  • baby pull up5K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Pull Up Rings

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Strength”
13%of negative reviews mention “Size-Overall”
2.1%of orders come back
“a little too long”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Baby Pull Up Rings questions

Answered from the same tracked data.