Baby Powder Talc-free

Shoppers searched for this 250K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved +18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $287K a year.

Searches, last 12 months

250K

Growth, 90 days vs prior 90

+18.4%

Conversion, latest week

15.1%

Market size, estimated

$287Ka year

Peak month

June1.7× the quietest month

Top search term

baby powder talc-free158K searches a year

Listings sell for $7.59 on average, from $2.03 to $19.95. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At $7.59 that is $23K to $30K a year per listing.

Average price

$7.59under the $15 to $100 sweet spot

Price range

$2.03–$19.95

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

$23K–$30K

Returns

0.2%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #36 within Baby Care. It carries 13,842 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#36in Baby Care

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

13,842per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

85 months