Baby Pads

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved +15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $174K a year.

Searches, last 12 months

64K

Growth, 90 days vs prior 90

+15.5%

Conversion, latest week

10.7%

Market size, estimated

$174Ka year

Peak month

January1.5× the quietest month

Top search term

baby pads22K searches a year

Listings sell for $25.59 on average, from $9.90 to $58.98. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $25.59 that is $13K to $19K a year per listing.

Average price

$25.59inside the $15 to $100 sweet spot

Price range

$9.90–$58.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$13K–$19K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #7 within Diapering. It carries 19,219 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#7in Diapering

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

19,219per listing

Listings tracked

15

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

51 months