Baby Outdoor
FailBuyers convert on only 0.4% of searches, so Baby Outdoor is a Fail.
- Flapen Score
- 36 / 100Ranks 1,928 of 2,472 Baby Products niches · −8 vs the category median of 4436
- Market size
- $34K/yr135K searches / yr
- 90-day growth
- +50.7%search demand this quarter
- Competition
- 64%top-5 click share · 13 brands · 30 sellers
Flapen Score
Baby Outdoor against its category
The dotted line is the Baby Products average. Past it, Baby Outdoor is stronger. Inside it, weaker.
Market
The Baby Outdoor market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Outdoor 135K times last year and spent an estimated $34K. The top 5 brands take 83% of clicks. Demand peaks in Mar–Jul. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +50.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 135K
- Growth, 90 days vs prior 90
- +50.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $34Ka year
- Peak month
- March2.5× the quietest month
- Top search term
- baby dome70K searches a year
02 · Price
A sale here is worth $68.83.
Listings sell for $68.83 on average, from $7.07 to $129.05. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $68.83 that is $0 to $7K a year per listing.
- Average price
- $68.83inside the $15 to $100 sweet spot
- Price range
- $7.07–$129.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 5.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
61% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #179 within Furniture. It carries 1,576 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 61%
- Prime listings
- 83%
- Out of stock, average day
- 12.8%
- Average rank
- #179in Furniture
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 1,576per listing
- Listings tracked
- 18
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Baby Outdoor products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
30
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
13%
- Brand 148%
- Brand 214%
- Brand 310%
- Brand 46%
- Brand 55%
- Brand 64%
- Open — no brand owns it (7 brands, 13%)
Demand
Baby Outdoor search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Jul · busiest ÷ quietest = 2.5×
Search terms
Top Baby Outdoor search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baby dome70K/yr
- baby dome for outside19K/yr
- outdoor bassinet13K/yr
- outdoor bassinet for baby8K/yr
- on the go baby dome12K/yr
- outdoor baby dome4K/yr
- portable baby dome5K/yr
- portable bassinet for baby outside3K/yr
- baby dome on the go480/yr
Reviews and returns
What reviews say buyers love and hate about Baby Outdoor
We read the reviews and the return reasons for every product selling here.
“Its so much bigger than I thought”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Outdoor questions
Answered from the same tracked data.









