Baby Monitor Wifi Smartphone

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $439K a year.

Searches, last 12 months

290K

Growth, 90 days vs prior 90

+10.0%

Conversion, latest week

2.9%

Market size, estimated

$439Ka year

Peak month

July3.5× the quietest month

Top search term

owlet camera94K searches a year

Listings sell for $52.83 on average, from $16.57 to $112.11. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $52.83 that is $40K to $53K a year per listing.

Average price

$52.83inside the $15 to $100 sweet spot

Price range

$16.57–$112.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

750–1,000

Revenue per listing a year

$40K–$53K

Returns

4.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #53 within Safety. It carries 11,000 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#53in Safety

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

11,000per listing

Listings tracked

11

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

29 months