Baby Led Weaning Supplies

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $668K a year.

Searches, last 12 months

1.9M

Growth, 90 days vs prior 90

-8.3%

Conversion, latest week

2.2%

Market size, estimated

$668Ka year

Peak month

November1.4× the quietest month

Top search term

baby feeding essentials532K searches a year

Listings sell for $16.52 on average, from $5.72 to $73.07. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At $16.52 that is $8K to $12K a year per listing.

Average price

$16.52inside the $15 to $100 sweet spot

Price range

$5.72–$73.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

500–750

Revenue per listing a year

$8K–$12K

Returns

1.3%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #38 within Solid Feeding. It carries 8,244 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

1.0%

Average rank

#38in Solid Feeding

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

8,244per listing

Listings tracked

73

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

42 months