Baby Kick Piano

Shoppers searched for this 950K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

950K

Growth, 90 days vs prior 90

+4.0%

Conversion, latest week

4.0%

Market size, estimated

$1.5Ma year

Peak month

March1.6× the quietest month

Top search term

fisher price play mat188K searches a year

Listings sell for $40.70 on average, from $22.48 to $61.09. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At $40.70 that is $61K to $81K a year per listing.

Average price

$40.70inside the $15 to $100 sweet spot

Price range

$22.48–$61.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,500–2,000

Revenue per listing a year

$61K–$81K

Returns

3.8%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #38 within Activity & Entertainment. It carries 7,283 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#38in Activity & Entertainment

Average rating

4.62 starsAmazon United States average 4.42 stars

Average reviews

7,283per listing

Listings tracked

19

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

37 months