baby first sippy cup 6 months
Skip itSoft demand (-18.2% this quarter) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.99–$33.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Avg price
Good$12.26avg listing price — sweet spot $15–$100
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$122K$122K/yr · 299K searches
Review moat
Bad6,716.06avg incumbent reviews — the moat a new listing must climb
Growth
Bad-18.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, baby first sippy cup 6 months is a $122K/yr Amazon United States market (299K searches/yr). The top 5 brands hold 68% of demand. Verdict: Skip it — 47/100.
Data updated Jul 12, 2026 · scored weekly · How we score niches
baby first sippy cup 6 months market data
- Units sold / yr
- 10K–13K
- avg 250–500/product
- Revenue / yr
- $123K–$153K
- units × avg price
- Conversion rate
- 3.3%
- Avg BSR
- #44
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 77%
- Out of stock
- 1.8%
- Avg brand age
- 44 months
- Avg seller age
- 144 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
37
Top-5 brand share
68%
Top 20: 100%
Top-5 click share
42%
Top 20: 89%
Open market
26%
- Dr. Brown's21%
- NUK18%
- Moonkie14%
- SAMiGO8%
- The First Years7%
- Munchkin6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -18.2% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top baby first sippy cup 6 months search terms
- baby training cup35K/yr
- 6 month sippy cups for baby36K/yr
- vaso entrenador para bebe de 6 meses21K/yr
- first sippy cups for babies 6 months25K/yr
- baby first cup20K/yr
- vasos para bebes 6 meses18K/yr
- infant cup13K/yr
- vaso para bebe 6 meses13K/yr
- silicone sippy cups13K/yr
- baby sippy cup 6 months13K/yr
Top baby first sippy cup 6 months products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Dark Blue 1-Pack
Dr. Brown's$5.524.4★14,879 rev
Moonkie Silicone Baby Sippy Cups | 3 Stages Training Cup Straw Cup for Infants Toddlers and Kid | 4 oz 1Pack
Moonkie$9.654.5★2,559 rev
Moonkie Baby Training Cup & Sippy Cup Set | 4 Months+ | Baby-Led Weaning Essential | Gift for Infants (Mint Cup Set 2 Pack)
Moonkie$16.144.7★478 rev
NUK Learner Cup 6+ Months Timeless Collection Amazon Exclusive 5 Oz Pack of 2 BPA Free Spill Proof Sippy Cup
NUK$12.134.6★6,680 rev
NUK Learner Cup 6+ Months Fun Fruits and Animals Amazon Exclusive Collection 5 Oz Pack of 2 BPA Free Soft Spout Spill Proof Sippy Cup
NUK$12.874.6★6,680 rev
Newest
by launch dateMoonkie Baby Training Cup & Sippy Cup Set | 4 Months+ | Baby-Led Weaning Essential | Gift for Infants (Mint Cup Set 2 Pack)
Moonkie$16.14478 rev
NUK Learner Cup 6+ Months Fun Fruits and Animals Amazon Exclusive Collection 5 Oz Pack of 2 BPA Free Soft Spout Spill Proof Sippy Cup
NUK$12.876,680 rev
Thyseed Spill-Proof Weighted Straw Sippy Cup Baby Transition Trainer Soft Silicone Spout BPA-Free 6m+ 10 oz 1 Pack
thyseed$33.06354 rev
The First Years Squeeze & Sip Toddler Straw Cups - Squeezable Transition Sippy Cup with Silicone Straw - Toddler Feeding Supplies - Pink/Purple/Blue - 7 Oz - 3 Count - Ages 6 Months and Up
The First Years$12.573,463 rev
SAMiGO Silicone Sippy Cup Baby Straw Cup for 6 12 18 Months Sippy Cup with Straw for Toddlers 1-3 Years Baby Water Cup for Drinking and Training 6 oz
SAMiGO$9.631,131 rev
Trending
90-day click momentum
NUK Learner Cup 5 oz 1 Pack 6+ Months BPA Free Spill Proof Sippy Cup
NUK$7.064.6★
ezpz Tiny Cup (Sage) - 4 months+ - 100% Silicone Training Cup for Infants - Designed by a Pediatric Feeding Specialist - Baby-Led Weaning Essentials & Baby Gifts
ezpz$11.374.8★
NUK Learner Cup 6+ Months Fun Fruits and Animals Amazon Exclusive Collection 5 Oz Pack of 2 BPA Free Soft Spout Spill Proof Sippy Cup
NUK$12.874.6★
Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Coral/Olive Green 2-Pack
Dr. Brown's$9.244.4★
Thyseed Spill-Proof Weighted Straw Sippy Cup Baby Transition Trainer Soft Silicone Spout BPA-Free 6m+ 10 oz 1 Pack
thyseed$33.064.6★
Common questions
- Is baby first sippy cup 6 months profitable to sell on Amazon United States?
- The niche generates $122K/yr across 31 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.2%. Flapen's verdict: Skip it (47/100).
- How competitive is the baby first sippy cup 6 months niche?
- 16 brands and 37 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 68% of demand.
- When does demand for baby first sippy cup 6 months peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the baby first sippy cup 6 months niche?
- Listings span $4.99–$33.06; the average listing price is $12.26 (sweet spot $15–$100). The average incumbent carries 6,716 reviews — the moat a new listing must climb.