Baby Face Wipes

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $180K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-1.0%

Conversion, latest week

9.8%

Market size, estimated

$180Ka year

Peak month

November1.4× the quietest month

Top search term

baby face wipes59K searches a year

Listings sell for $15.09 on average, from $3.94 to $43.59. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $15.09 that is $8K to $11K a year per listing.

Average price

$15.09inside the $15 to $100 sweet spot

Price range

$3.94–$43.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$8K–$11K

Returns

0.4%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #140 within Diapering. It carries 11,618 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#140in Diapering

Average rating

4.67 starsAmazon United States average 4.42 stars

Average reviews

11,618per listing

Listings tracked

22

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

69 months