Baby Eczema Body Wash

Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $296K a year.

Searches, last 12 months

284K

Growth, 90 days vs prior 90

-2.7%

Conversion, latest week

7.8%

Market size, estimated

$296Ka year

Peak month

February1.4× the quietest month

Top search term

eucerin baby wash and shampoo41K searches a year

Listings sell for $13.37 on average, from $5.17 to $27.76. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At $13.37 that is $13K to $17K a year per listing.

Average price

$13.37under the $15 to $100 sweet spot

Price range

$5.17–$27.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

$13K–$17K

Returns

0.5%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #143 within Baby Care. It carries 5,904 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

96%

Out of stock, average day

0.0%

Average rank

#143in Baby Care

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

5,904per listing

Listings tracked

23

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

74 months