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Baby Easter Basket Stuffers

Fail

Demand is soft, at -98.1% this quarter, so Baby Easter Basket Stuffers is a Fail.

Flapen Score
42
42 / 100
Ranks 1,406 of 2,472 Baby Products niches · −2 vs the category median of 44
Market size
$16K/yr1.6M searches / yr
90-day growth
-98.1%search demand this quarter
Competition
23%top-5 click share · 65 brands · 649 sellers

Flapen Score

Baby Easter Basket Stuffers against its category

The dotted line is the Baby Products average. Past it, Baby Easter Basket Stuffers is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Easter Basket Stuffers market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Easter Basket Stuffers 1.6M times last year and spent an estimated $16K. The top 5 brands take 25% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 1.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -98.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
1.6M
Growth, 90 days vs prior 90
-98.1%
Conversion, latest week
0.1%
Market size, estimated
$16Ka year
Top search term
baby easter basket stuffers534K searches a year

02 · Price

A sale here is worth $12.52.

Listings sell for $12.52 on average, from $3.84 to $26.83. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At $12.52 that is $6K to $9K a year per listing.

Average price
$12.52under the $15 to $100 sweet spot
Price range
$3.84–$26.83
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
500–750
Revenue per listing a year
$6K–$9K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #355 within Baby Care. It carries 5,551 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
99%
Out of stock, average day
2.6%
Average rank
#355in Baby Care
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
5,551per listing
Listings tracked
80

04 · Newcomers

4 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
4Amazon's first-year sales bar
Average brand age
35 months

Products

Top Baby Easter Basket Stuffers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

65 falling

Sellers

649

Top-5 brand share

25%

Top 20: 64%

Top-5 click share

23%

Top 20: 56%

Open market

71%

  • Brand 17%
  • Brand 25%
  • Brand 35%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Baby Easter Basket Stuffers search demand

Weekly searches over the year. Pick a range.

450K350KSpike '26Feb '26Feb '26Mar '26Apr '26Apr '26May '26Jun '26Jun '26

Search terms

Top Baby Easter Basket Stuffers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby easter basket stuffers534K/yr
  • baby easter basket144K/yr
  • baby easter162K/yr
  • easter basket stuffers for babies131K/yr
  • baby basket stuffers7K/yr
  • easter baby60K/yr
  • baby first easter42K/yr
  • 1 year old easter basket stuffers81K/yr
  • infant easter basket stuffers83K/yr
  • easter baby toys43K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Easter Basket Stuffers

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Fun/Entertainment Experience”
19%of negative reviews mention “Size-Overall”
1.3%of orders come back
“Extremely small”
A buyer, on “Size-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Baby Easter Basket Stuffers questions

Answered from the same tracked data.