Baby Dove Conditioner
FailThe top 5 brands take 96% of clicks, so Baby Dove Conditioner is a Fail.
- Flapen Score
- 35 / 100Ranks 1,996 of 2,472 Baby Products niches · −9 vs the category median of 4435
- Market size
- $53K/yr71K searches / yr
- 90-day growth
- -12.1%search demand this quarter
- Competition
- 71%top-5 click share · 7 brands · 62 sellers
Flapen Score
Baby Dove Conditioner against its category
The dotted line is the Baby Products average. Past it, Baby Dove Conditioner is stronger. Inside it, weaker.
Market
The Baby Dove Conditioner market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Dove Conditioner 71K times last year and spent an estimated $53K. The top 5 brands take 96% of clicks. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 6.2% of those searches ended in a purchase.
Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.
- Searches, last 12 months
- 71K
- Growth, 90 days vs prior 90
- -12.1%
- Conversion, latest week
- 6.2%
- Market size, estimated
- $53Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- cantu kids curling cream11K searches a year
02 · Price
A sale here is worth $11.98.
Listings sell for $11.98 on average, from $5.79 to $23.84. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $11.98 that is $3K to $6K a year per listing.
- Average price
- $11.98under the $15 to $100 sweet spot
- Price range
- $5.79–$23.84
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $3K–$6K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #282 within Baby Care. It carries 9,087 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #282in Baby Care
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 9,087per listing
- Listings tracked
- 14
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 84 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 84 months
Products
Top Baby Dove Conditioner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
62
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
2%
- Brand 152%
- Brand 235%
- Brand 34%
- Brand 44%
- Brand 52%
- Brand 62%
- Open — no brand owns it (1 brand, 2%)
Demand
Baby Dove Conditioner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Baby Dove Conditioner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cantu kids curling cream11K/yr
- johnsons baby conditioner12K/yr
- crema para rizos de nias8K/yr
- crema para rizos de bebe7K/yr
- johnsons conditioner5K/yr
- cantu care for kids curling cream4K/yr
- johnson conditioner4K/yr
- cantu curling cream kids5K/yr
- cantu for kids curling cream5K/yr
- johnson baby conditioner5K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Dove Conditioner
We read the reviews and the return reasons for every product selling here.
“Didn't like it it's make my daughter hair really dry”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Dove Conditioner questions
Answered from the same tracked data.









