Baby Doll Blankets

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

169K

Growth, 90 days vs prior 90

-24.1%

Conversion, latest week

2.5%

Market size, estimated

$58Ka year

Peak month

December5.2× the quietest month

Top search term

baby doll blanket33K searches a year

Listings sell for $13.86 on average, from $6.09 to $30.29. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $13.86 that is $1K to $3K a year per listing.

Average price

$13.86under the $15 to $100 sweet spot

Price range

$6.09–$30.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

1.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #353 within Bedding. It carries 3,007 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

5.2%

Average rank

#353in Bedding

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

3,007per listing

Listings tracked

38

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months