Baby Cup with Straw
FailDemand is soft, at -13.7% this quarter, so Baby Cup with Straw is a Fail.
- Flapen Score
- 47 / 100Top 37% of 2,472 Baby Products niches · +3 vs the category median of 4447
- Market size
- $82K/yr149K searches / yr
- 90-day growth
- -13.7%search demand this quarter
- Competition
- 43%top-5 click share · 20 brands · 48 sellers
Flapen Score
Baby Cup with Straw against its category
The dotted line is the Baby Products average. Past it, Baby Cup with Straw is stronger. Inside it, weaker.
Market
The Baby Cup with Straw market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Cup with Straw 149K times last year and spent an estimated $82K. The top 5 brands take 65% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 4.5% of those searches ended in a purchase.
Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -13.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.
- Searches, last 12 months
- 149K
- Growth, 90 days vs prior 90
- -13.7%
- Conversion, latest week
- 4.5%
- Market size, estimated
- $82Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- baby cup with straw59K searches a year
02 · Price
A sale here is worth $12.34.
Listings sell for $12.34 on average, from $4.99 to $23.06. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $12.34 that is $1K to $3K a year per listing.
- Average price
- $12.34under the $15 to $100 sweet spot
- Price range
- $4.99–$23.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #47 within Solid Feeding. It carries 5,865 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 1.3%
- Average rank
- #47in Solid Feeding
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 5,865per listing
- Listings tracked
- 40
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Baby Cup with Straw products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Dark Blue 1-Pack
- Price
- $5.52
- Rating
- 4.4/5
- Reviews
- 14,879
- Age
- 3y ago

The First Years Squeeze & Sip Toddler Straw Cups - Squeezable Transition Sippy Cup with Silicone Straw - Toddler Feeding Supplies - 7 Oz - 3 Count - Ages 6 Months and Up
- Price
- $12.44
- Rating
- 4.6/5
- Reviews
- 3,463
- Age
- 2y ago

NUK Learner Straw Cup 10oz - Toddler Cup with Soft Straw for Easy Drinking Suitable for Ages 8 Months and Up
- Price
- $14.09
- Rating
- 4.6/5
- Reviews
- 1,775
- Age
- 2y ago

Olababy Silicone Training Cup with Straw Lid | Babies Water Drinking Cup | 6+ Mo Infant To 12-18 Months Toddler | Sippy Cup For Kids & Smoothie Cup | Baby Led Weaning (Mint 5 oz)
- Price
- $14.72
- Rating
- 4.4/5
- Reviews
- 5,907
- Age
- 6y ago

NUK Learner Straw Cup 5oz 2-Pack - Toddler Sippy Cup with Soft Straw for Easy Drinking Suitable for Ages 6 Months and Up Timeless Collection
- Price
- $13.42
- Rating
- 4.6/5
- Reviews
- 1,775
- Age
- 1y ago
Trending
estimated 90-day click momentum
Munchkin Gentle Transition Honey Bear Straw Cup for Babies and Toddlers 6 Months and Up Squeezable Sippy Bottle for Easy Drinking 9 Ounce Yellow
- Price
- $6.99
- Rating
- 4.4/5
- Reviews
- 193
- Age
- 10mo ago

Dr. Browns Milestones Insulated Sippy Cup with Straw and Handles Spill-Proof Tumbler with Lid 2-Pack Green 10 oz/300 mL BPA Free 12m+
- Price
- $9.47
- Rating
- 4.5/5
- Reviews
- 787
- Age
- 1y ago

OXO Tot Transitions Straw Cup with Removable Handles - 6 oz. - Blossom
- Price
- $10.71
- Rating
- 4.3/5
- Reviews
- 4,933
- Age
- 2y ago

Dr. Browns Milestones Babys First Straw Cup Training Cup with Weighted Straw 9 oz/270 mL BPA-free 6m+ Coral/Olive Green 2-Pack
- Price
- $9.24
- Rating
- 4.4/5
- Reviews
- 14,879
- Age
- 3y ago

NUK Learner Straw Cup 5oz 2-Pack - Toddler Sippy Cup with Soft Straw for Easy Drinking Suitable for Ages 6 Months and Up Timeless Collection
- Price
- $13.42
- Rating
- 4.6/5
- Reviews
- 1,775
- Age
- 1y ago
Newest
by launch date
Munchkin Gentle Transition Honey Bear Straw Cup for Babies and Toddlers 6 Months and Up Squeezable Sippy Bottle for Easy Drinking 9 Ounce Yellow
- Price
- $6.99
- Rating
- 4.4/5
- Reviews
- 193
- Age
- 10mo ago

NUK Learner Straw Cup 5oz 2-Pack - Toddler Sippy Cup with Soft Straw for Easy Drinking Suitable for Ages 6 Months and Up Timeless Collection
- Price
- $13.42
- Rating
- 4.6/5
- Reviews
- 1,775
- Age
- 1y ago

NUK Learner Straw Cup 10oz 2-Pack - Toddler Sippy Cup with Soft Straw for Easy Drinking Suitable for Ages 8 Months and Up Timeless Collection
- Price
- $13.91
- Rating
- 4.6/5
- Reviews
- 1,775
- Age
- 1y ago

NUK Learner Straw Cup 5oz 2-Pack - Toddler Sippy Cup with Soft Straw for Easy Drinking Suitable for Ages 8 Months and Up Green
- Price
- $14.17
- Rating
- 4.6/5
- Reviews
- 1,775
- Age
- 1y ago

Dr. Browns Milestones Insulated Sippy Cup with Straw and Handles Spill-Proof Tumbler with Lid 2-Pack Green 10 oz/300 mL BPA Free 12m+
- Price
- $9.47
- Rating
- 4.5/5
- Reviews
- 787
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
48
Est. top-5 brand share
65%
Top 20: 100%
Est. top-5 click share
43%
Top 20: 79%
Open market
30%
- Dr. Brown's27%
- NUK15%
- The First Years13%
- Olababy6%
- Infantino5%
- SAMiGO5%
Demand
Baby Cup with Straw search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Baby Cup with Straw search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- baby cup with straw59K/yr
- baby straw cups24K/yr
- baby straw cups 12-18 months27K/yr
- baby cups with straw13K/yr
- straw cup for milk12K/yr
- toddler straw cup with handles11K/yr
- straw sippy4K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Cup with Straw
We read the reviews and the return reasons for every product selling here.
“It leaks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Cup with Straw questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









