Baby Christmas Toys

Shoppers searched for this 67K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +47.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.

Searches, last 12 months

67K

Growth, 90 days vs prior 90

+47.6%

Conversion, latest week

1.3%

Market size, estimated

$12Ka year

Peak month

November111.9× the quietest month

Top search term

christmas baby toys23K searches a year

Listings sell for $12.98 on average, from $6.20 to $18.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $12.98 that is $0 to $1K a year per listing.

Average price

$12.98under the $15 to $100 sweet spot

Price range

$6.20–$18.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

3.2%of orders · Amazon United States median 2.1%

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 27.7% of listings are out of stock. The average listing ranks #1,195 within Baby Care. It carries 306 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

25%

Prime listings

100%

Out of stock, average day

27.7%

Average rank

#1,195in Baby Care

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

306per listing

Listings tracked

8

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months