Baby Christmas Gifts

Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months

312K

Growth, 90 days vs prior 90

+5.5%

Conversion, latest week

1.1%

Market size, estimated

$123Ka year

Peak month

December4.9× the quietest month

Top search term

baby boy gift set49K searches a year

Listings sell for $34.13 on average, from $9.14 to $98.33. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $34.13 that is $0 to $3K a year per listing.

Average price

$34.13inside the $15 to $100 sweet spot

Price range

$9.14–$98.33

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.7%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #74 within Gifts. It carries 3,082 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#74in Gifts

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

3,082per listing

Listings tracked

23

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months