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Baby Calendar First Year with Stickers

a small market ($62K/yr) — Baby Calendar First Year with Stickers doesn't clear our bar today.

Flapen Score

37
Skip it

Ranks 1,842 of 2,472 Baby Products niches · −7 vs the category median of 44

Market size 16Growth 20Conversion 51Competition 41Returns 50Price range 67Avg price 78Brand share 24Review moat 76Quality gap 22
This niche Category average · 2,472 niches

Is Baby Calendar First Year with Stickers profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Baby Calendar First Year with Stickers is a $62K/yr Amazon United States market (92K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Aug. Verdict: Skip it — 37/100.

Baby Calendar First Year with Stickers: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -10.8% over the last 90 days and 4.1% of searches end in a purchase.

$62K

revenue / yr

Units sold / yr5K
Search volume / yr-10.8%92K
Conversion rate4.1%
Avg price$16.21

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers8 · 11
Top-5 product click share61%
Open market9%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement100%
New entrants (1y)4· 0 succeeded
Avg rating4.7★
Avg reviews485

Top Baby Calendar First Year with Stickers products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

$0$2K$5K$7K$10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

11

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

6%

  • Bibi & Beau58%
  • Monking12%
  • CHUNNIN8%
  • OKAMZIK8%
  • BBSTARING5%
  • WOODAMORE4%
  • Open — no brand owns it (2 brands, 6%)

Baby Calendar First Year with Stickers demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume92KCVR4.1%Products16Brands8Top 5 Brands91%OOS Rate10.8%Rating4.7★Reviews485Avg BSR#214
6K4KPrime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.7×

Top Baby Calendar First Year with Stickers search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • baby calendar first year with stickers23K/yr
  • baby calendar16K/yr
  • baby first year calendar20K/yr
  • babys first year calendar19K/yr
  • baby milestone calendar6K/yr
  • baby calendar first year8K/yr

What reviews say buyers love and hate about Baby Calendar First Year with Stickers

What buyers mention most, as a share of all reviews.

What buyers love

90% of reviews
Quality-Overall27%

Beautiful quality

Ease Of Use11%

Easy to use

Fun/Entertainment Experience11%

Helps to track important moments in fun and quick way

Advertised Vs Actual Product8%

It was even better then expected

Storage Capacity7%

Plenty of room for pictures

What buyers complain about

72% of reviews
Quality-Overall17%

The stickers are mediocre

Size-Overall17%

I did expect it to slightly bigger

Thickness17%

The pages are thick

Storage Capacity8%

Not enough photo space

Value For Money8%

Not worth the money

Baby Calendar First Year with Stickers return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

56%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Advertised Vs Actual Product
21%
2Size-Overall
18%
3Gifting Purpose
10%
4Value For Money
5%
5Quality-Overall
5%

Common Baby Calendar First Year with Stickers questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Baby Calendar First Year with Stickers 37/100 on Amazon United States — Skip it. The niche generates $62K/yr across 16 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -10.8% over the last 90 days.
Search demand for Baby Calendar First Year with Stickers on Amazon United States peaks in Aug, where the busiest month runs 1.7× the quietest.