Is baby buddha flange profitable to sell on Amazon United States?

The niche generates $133K/yr across 20 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Skip it (46/100).

How competitive is the baby buddha flange niche?

9 brands and 19 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in baby buddha flange?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Comfort-Overall. The return rate is 3.6%.

When does demand for baby buddha flange peak?

Demand is steady year-round — the busiest month runs 1.8× the quietest.

What does it cost to enter the baby buddha flange niche?

Listings span $9.68–$182.71; the average listing price is $29.66 (sweet spot $15–$100). The average incumbent carries 1,174 reviews — the moat a new listing must climb.

baby buddha flange

Skip it

Soft demand (-0.2% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$29.66

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,174.1

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$9.68–$182.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Market size

Okay$133K

$133K/yr · 75K searches

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-0.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, baby buddha flange is a $133K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 46/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

baby buddha flange market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $74K–$89K; units × avg price
Conversion rate: 6.0%
Avg BSR: #180
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 10.7%
Avg brand age: 38 months
Avg seller age: 175 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

Willow41%
weirical25%
Nursi Luna13%
Fevbcnrj6%
BabyBuddha5%
Nuliie4%
Open — no brand owns it (3 brands, 8%)

Demand & seasonality

Weekly Amazon search volume, last 62 weeks — -0.2% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.8×

Open Trend

Top baby buddha flange search terms

baby buddha flange insert20K/yr +15.8%3.8% conv.
willow go flange inserts17K/yr -7.8%6.7% conv.
baby buddha flange18K/yr -19.6%1.9% conv.
willow flange insert10K/yr +27.7%6.2% conv.
baby buddha flanges5K/yr -28.7%1.9% conv.
willow inserts3K/yr +16.4%6.3% conv.
baby buddha pump flanges3K/yr -17.8%2.6% conv.

All search terms

Top baby buddha flange products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Willow - Breast Pump Sizing Kit - Flange Sizing Kit - Use w/Willow Go Wave or Most 24mm Flanges - Includes 13mm 15mm 17mm 19mm and 21mm Inserts- Breastfeeding Essentials for Postpartum

Willow$20.564.9★37 rev

13mm/15mm/17mm/19mm/21mm Flange Cushions Compatible with Spectra/BabyBuddha 24mm Shields/Flanges Replace Flange Inserts Compatible with Spectra Breastpump Parts Reduce Nipple tunnle Multiple Sizes

weirical$25.032.8★23 rev

Nursi Luna Flange Inserts 10PCS 13/15/17/19/21mm for 24mm Flanges/Shield of Most Pumps Flange Sizing Kit Silicone Flanges Insert Breastfeeding Essentials Kit for New Moms

Nursi Luna$10.054.6★2,006 rev

Willow Breast Pump Sizing Insert - 13mm - Flange Inserts Improves Fit and Comfort for Breast Pumping Moms Fits in 24mm Willow Breast Pump Flange - 2ct

Willow$16.064.7★1,527 rev

Flange Cushions Compatible with Spectra/BabyBuddha 24mm Shields/Flanges Replace Flange Inserts Compatible with Spectra Breastpump Parts Reduce Nipple tunnle 24mm to 22mm

weirical$24.662.8★23 rev

Newest

by launch date

Willow - Breast Pump Sizing Kit - Flange Sizing Kit - Use w/Willow Go Wave or Most 24mm Flanges - Includes 13mm 15mm 17mm 19mm and 21mm Inserts- Breastfeeding Essentials for Postpartum

Willow$20.5637 rev

4mo ago

Breastpump Flange Kit Replacement Full Set Compatible with Babybuddha Zomee Z1 Z2 NCVI 8782/8780 Breastpump incl 17/19/21/22mm Cushion Insert 24mm Flange Replacement Parts/Accessories

weirical$48.945 rev

4mo ago

Flange Cushions Compatible with Spectra/BabyBuddha 24mm Shields/Flanges Replace Flange Inserts Compatible with Spectra Breastpump Parts Reduce Nipple tunnle 24mm to 22mm

weirical$24.6623 rev

8mo ago

13mm/15mm/17mm/19mm/21mm Flange Cushions Compatible with Spectra/BabyBuddha 24mm Shields/Flanges Replace Flange Inserts Compatible with Spectra Breastpump Parts Reduce Nipple tunnle Multiple Sizes

weirical$25.0323 rev

9mo ago

6PCS Flange Inserts Compatible with BabyBuddha 17/19/21mm Silicone Pump Flange Insert for Breast Pump Minimize Tunnel Down to Correct Size Pumping Essential Kit for Moms

Fevbcnrj$10.267 rev

10mo ago

What buyers say about baby buddha flange

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“The sizer was great to have”

Ease Of Use11%

“the pieces are easy to clean and reuse”

Comfort-Overall10%

“So comfortable”

Quality-Overall10%

“These are high quality flanges”

Value For Money6%

“Great price”

Ease Of Cleaning5%

“The little cleaning sponge is wonderful”

Breastfeeding Friendly5%

“Very helpful and useful for breastfeeding”

Portability4%

“easy to carry around”

Durability3%

“Durable”

Advertised Vs Actual Product3%

“Exactly What I Needed”

What buyers complain about

Size-Overall28%

“Huge”

Quality-Overall7%

“Bad quality”

Comfort-Overall6%

“Very uncomfortable”

Compatibility-Overall6%

“Not compatible with Spectra”

Value For Money4%

“Its frustrating because I basically paid almost $200 for this small pump motor”

Durability3%

“broke easily with normal use”

Product Condition3%

“item looked used”

Functionality-Overall3%

“Doesnt work for me”

Portability2%

“Since the flange is not detachable like Medela”

Ease Of Use2%

“I can't even use them”

Top return reasons

Size-Overall48%

Functionality-Overall10%

Advertised Vs Actual Product7%

Defective Material/Parts6%

Value For Money5%

Breastfeeding Friendly3%

Material Quality3%

Comfort-Overall3%

Product Condition2%

Compatibility-Overall2%

Common questions

Is baby buddha flange profitable to sell on Amazon United States?: The niche generates $133K/yr across 20 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is -0.2%. Flapen's verdict: Skip it (46/100).
How competitive is the baby buddha flange niche?: 9 brands and 19 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in baby buddha flange?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Comfort-Overall. The return rate is 3.6%.
When does demand for baby buddha flange peak?: Demand is steady year-round — the busiest month runs 1.8× the quietest.
What does it cost to enter the baby buddha flange niche?: Listings span $9.68–$182.71; the average listing price is $29.66 (sweet spot $15–$100). The average incumbent carries 1,174 reviews — the moat a new listing must climb.