Baby Bottle Thermos
FailThe top 5 brands take 100% of clicks, so Baby Bottle Thermos is a Fail.
- Flapen Score
- 27 / 100Ranks 2,330 of 2,472 Baby Products niches · −17 vs the category median of 4427
- Market size
- $85K/yr167K searches / yr
- 90-day growth
- -12.0%search demand this quarter
- Competition
- 91%top-5 click share · 5 brands · 19 sellers
Flapen Score
Baby Bottle Thermos against its category
The dotted line is the Baby Products average. Past it, Baby Bottle Thermos is stronger. Inside it, weaker.
Market
The Baby Bottle Thermos market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Bottle Thermos 167K times last year and spent an estimated $85K. All 5 brands take every click. Demand peaks in Sep. Flapen scores it 27 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.
- Searches, last 12 months
- 167K
- Growth, 90 days vs prior 90
- -12.0%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $85Ka year
- Peak month
- September1.9× the quietest month
- Top search term
- tommee tippee bottle warmer52K searches a year
02 · Price
A sale here is worth $26.23.
Listings sell for $26.23 on average, from $12.75 to $73.06. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $26.23 that is $7K to $13K a year per listing.
- Average price
- $26.23inside the $15 to $100 sweet spot
- Price range
- $12.75–$73.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $7K–$13K
- Returns
- 6.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #44 within Bottle-Feeding. It carries 22,663 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 50%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #44in Bottle-Feeding
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 22,663per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Baby Bottle Thermos products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
19
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
91%
Top 20: 100%
Open market
0%
- Brand 180%
- Brand 27%
- Brand 37%
- Brand 43%
- Brand 53%
Demand
Baby Bottle Thermos search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.9×
Search terms
Top Baby Bottle Thermos search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- tommee tippee bottle warmer52K/yr
- baby thermos33K/yr
- termo para bebe16K/yr
- termo de agua para bebe9K/yr
- baby bottle thermos7K/yr
- baby hot water bottle7K/yr
- termos para bebe6K/yr
- termo para leche de bebe5K/yr
- termo bebe4K/yr
- tommee tippee travel bottle warmer4K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Bottle Thermos
We read the reviews and the return reasons for every product selling here.
“Broke very easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Bottle Thermos questions
Answered from the same tracked data.









