Baby Bear
FailShoppers spend an estimated $52K a year here, so Baby Bear is a Fail.
- Flapen Score
- 35 / 100Ranks 1,996 of 2,472 Baby Products niches · −9 vs the category median of 4435
- Market size
- $52K/yr183K searches / yr
- 90-day growth
- -18.1%search demand this quarter
- Competition
- 56%top-5 click share · 14 brands · 25 sellers
Flapen Score
Baby Bear against its category
The dotted line is the Baby Products average. Past it, Baby Bear is stronger. Inside it, weaker.
Market
The Baby Bear market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Bear 183K times last year and spent an estimated $52K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 183K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.
- Searches, last 12 months
- 183K
- Growth, 90 days vs prior 90
- -18.1%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $52Ka year
- Peak month
- December2.7× the quietest month
- Top search term
- teddy bear baby items54K searches a year
02 · Price
A sale here is worth $14.34.
Listings sell for $14.34 on average, from $7.80 to $25.83. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $14.34 that is $0 to $1K a year per listing.
- Average price
- $14.34under the $15 to $100 sweet spot
- Price range
- $7.80–$25.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$1K
- Returns
- 2.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.4% of listings are out of stock. The average listing ranks #89 within Baby Care. It carries 3,223 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 6.4%
- Average rank
- #89in Baby Care
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 3,223per listing
- Listings tracked
- 22
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Baby Bear products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
25
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
56%
Top 20: 97%
Open market
16%
- Brand 150%
- Brand 218%
- Brand 35%
- Brand 44%
- Brand 54%
- Brand 63%
- Open — no brand owns it (8 brands, 16%)
Demand
Baby Bear search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.7×
Search terms
Top Baby Bear search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- teddy bear baby items54K/yr
- bear baby items28K/yr
- baby bear stuff12K/yr
- bear themed baby items16K/yr
- itzy ritzy fan6K/yr
- baby boy bear11K/yr
- bear baby10K/yr
- bear baby stuff9K/yr
- itzy ritzy stroller fan4K/yr
- bear for baby6K/yr
Reviews and returns
What reviews say buyers love and hate about Baby Bear
We read the reviews and the return reasons for every product selling here.
“Really Small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Bear questions
Answered from the same tracked data.









