Needle Threaders

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.7% of those searches ended in a purchase. Searches in the last 90 days moved -32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

-32.4%

Conversion, latest week

11.7%

Market size, estimated

$1.5Ma year

Peak month

December1.8× the quietest month

Top search term

needle threader796K searches a year

Listings sell for $6.17 on average, from $2.97 to $16.46. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At $6.17 that is $37K to $49K a year per listing.

Average price

$6.17under the $15 to $100 sweet spot

Price range

$2.97–$16.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

6,000–8,000

Revenue per listing a year

$37K–$49K

Returns

0.8%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #46 within Sewing Notions & Supplies. It carries 1,645 reviews at 4.04 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

82%

Out of stock, average day

0.0%

Average rank

#46in Sewing Notions & Supplies

Average rating

4.04 starsAmazon United States average 4.42 stars

Average reviews

1,645per listing

Listings tracked

33

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months