Moss
Moss shows a $1.8M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 2% of 4,656 Arts, Crafts & Sewing niches · +17 vs the category median of 47
Is Moss profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Moss is a $1.8M/yr Amazon United States market (2.2M searches/yr). The top 5 brands hold 61% of demand. Verdict: Worth a look — 64/100.
Moss: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -5.3% over the last 90 days and 7.7% of searches end in a purchase.
$1.8M
revenue / yr
Who owns the niche?
The top 5 brands hold 61% of demand, so 39% of the market is open.
39%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 50 products
Top Moss products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
homekoey Fake Green Moss for Potted Plants Artificial Moss for Crafts Indoor DIY Table Decorating Fairy Garden Accessories Wedding Party Floral Decor Outdoor
- Price
- $4.27
- Rating
- 4.5/5
- Reviews
- 640
- Age
- 1y ago
Mosser Lee ML0560 Spanish Moss 250 Cubic Inches
- Price
- $4.94
- Rating
- 4.6/5
- Reviews
- 15,391
- Age
- 10y ago
USMOLA Fake Green Moss for Potted Plants 4OZ Artificial Moss for DIY Crafts Faux Moss for Table Centerpieces Fairy Garden Decor (Fresh Green 140gr)
- Price
- $9.69
- Rating
- 4.4/5
- Reviews
- 768
- Age
- 2y ago
SuperMoss (25322) Forest Moss Preserved Fresh Green 8oz
- Price
- $15.23
- Rating
- 4.5/5
- Reviews
- 1,646
- Age
- 14y ago
USMOLA Artificial Moss 16OZ Fake Moss for Crafts Table Centerpieces Fairy Garden Wedding Party Decor Faux Grass for Potted Plants 455gr (Fresh Green)
- Price
- $17.39
- Rating
- 4.5/5
- Reviews
- 587
- Age
- 3y ago
Trending
90-day click momentum
BYHER Fake Moss Mat Artificial Moss Roll - 12 x 71Cloud Soft Feel Moss Table Runner for Decor Faux Grass Mat for Crafts DIY Fairy Garden Wedding & Party Decorations (Realistic Green: 30x180cm)
- Price
- $14.83
- Rating
- 4.4/5
- Reviews
- 120
- Age
- 8mo ago
BYHER Fake Moss 4OZ - Moss for Crafts and Indoor Plants Realistic Artificial Green Grass for Fairy Garden DIY Projects Potted Plants Table Centerpieces Wedding Decor (Realistic Green)
- Price
- $9.08
- Rating
- 4.2/5
- Reviews
- 58
- Age
- 3y ago
MGLIFEUL 12OZ Artificial Fake Moss for Crafts Plants Indoor with Non-Stick Gloves and TweezersPreserved Green Plant Faux Craft Moss Musgo for Fairy Garden Indoor Outdoor Home Decorating Model Making
- Price
- $9.92
- Rating
- 4.5/5
- Reviews
- 101
- Age
- 6mo ago
Bitlongate Artificial Moss 10.6oz Fake Green Moss for Crafts Potted Plants Fairy Garden Decor DIY Table Centerpieces Wedding Party Decoration
- Price
- $15.45
- Rating
- 4.4/5
- Reviews
- 85
- Age
- 9mo ago
5.3oz Green Fake Moss Artificial Floral Moss Faux Plant for DIY Crafts Fairy Garden Pot Filler Vase Greenery Decorating Project Indoor Model Making Walls Glass Decor Forlaoers
- Price
- $5.99
- Rating
- 4.6/5
- Reviews
- 149
- Age
- 8mo ago
Newest
by launch dateMGLIFEUL 12OZ Artificial Fake Moss for Crafts Plants Indoor with Non-Stick Gloves and TweezersPreserved Green Plant Faux Craft Moss Musgo for Fairy Garden Indoor Outdoor Home Decorating Model Making
- Price
- $9.92
- Rating
- 4.5/5
- Reviews
- 101
- Age
- 6mo ago
ASCAKE 5.3OZ Fake Green Moss for Plants Indoor Artificial Moss for Crafts DIY Floral Decorative Fairy Garden Wedding Party Floral Arrangements & Home Decor
- Price
- $4.21
- Rating
- 4.4/5
- Reviews
- 131
- Age
- 6mo ago
5.3oz Green Fake Moss Artificial Floral Moss Faux Plant for DIY Crafts Fairy Garden Pot Filler Vase Greenery Decorating Project Indoor Model Making Walls Glass Decor Forlaoers
- Price
- $5.99
- Rating
- 4.6/5
- Reviews
- 149
- Age
- 8mo ago
BYHER Fake Moss Mat Artificial Moss Roll - 12 x 71Cloud Soft Feel Moss Table Runner for Decor Faux Grass Mat for Crafts DIY Fairy Garden Wedding & Party Decorations (Realistic Green: 30x180cm)
- Price
- $14.83
- Rating
- 4.4/5
- Reviews
- 120
- Age
- 8mo ago
USMOLA Dual-Color Fake Moss for Potted Plants Indoor 7OZ Realistic Artificial Moss for Fairy Gardens Terrariums & Crafts Faux Grass Decor for DIY Home Walls and Glass Jars (Light & Dark Green)
- Price
- $9.89
- Rating
- 4.6/5
- Reviews
- 53
- Age
- 8mo ago
Competition: brands, sellers & click share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
Brands
25 rising
Sellers
47
Top-5 brand share
61%
Top 20: 97%
Top-5 click share
41%
Top 20: 76%
Open market
34%
- USMOLA18%
- SuperMoss14%
- Mosser Lee13%
- homekoey11%
- BYHER5%
- Legigo5%
Moss demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.6×
Top Moss search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- moss685K/yr
- fake moss341K/yr
- moss for plants indoor323K/yr
- moss for crafts191K/yr
- artificial moss79K/yr
- moss decor62K/yr
- preserved moss63K/yr
- green moss60K/yr
- faux moss49K/yr
- reindeer moss53K/yr
What reviews say buyers love and hate about Moss
What buyers mention most, as a share of all reviews.
What buyers love
77% of reviews“Great quality, retains moisture well”
“Beautiful Color”
“Good deal”
“Easy to maneuver”
“As Described”
What buyers complain about
62% of reviews“Smells like fish”
“Color is dull”
“Cheaply made junk”
“I wish it were cheaper”
“Small bag”
Moss return rate & reasons
Why buyers send it back, as a share of all return requests.
2.0%
Return rate
68%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Moss questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
