Kandi
MaybeAn estimated 1.0% of orders come back. But buyers convert on only 1.9% of searches, so Kandi is a Maybe.
- Flapen Score
- 57 / 100Top 8% of 4,656 Arts, Crafts & Sewing niches · +11 vs the category median of 4657
- Market size
- $292K/yr873K searches / yr
- 90-day growth
- +0.0%search demand this quarter
- Competition
- 36%top-5 click share · 33 brands · 40 sellers
Flapen Score
Kandi against its category
The dotted line is the Arts, Crafts & Sewing average. Past it, Kandi is stronger. Inside it, weaker.
Market
The Kandi market on Amazon at a glance
Shoppers on Amazon United States searched for Kandi 873K times last year and spent an estimated $292K. The top 5 brands take 48% of clicks. Demand peaks in Jun–Sep–Nov–Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 873K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +0.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $292K a year.
- Searches, last 12 months
- 873K
- Growth, 90 days vs prior 90
- +0.0%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $292Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- kandi491K searches a year
02 · Price
A sale here is worth $17.91.
Listings sell for $17.91 on average, from $5.30 to $36.41. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At $17.91 that is $4K to $9K a year per listing.
- Average price
- $17.91inside the $15 to $100 sweet spot
- Price range
- $5.30–$36.41
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #1,644 within Beading Supplies. It carries 733 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 2.1%
- Average rank
- #1,644in Beading Supplies
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 733per listing
- Listings tracked
- 57
04 · Newcomers
14 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 20
- Successful launches
- 14Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Kandi products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
33 rising
Sellers
40
Top-5 brand share
48%
Top 20: 90%
Top-5 click share
36%
Top 20: 70%
Open market
47%
- Brand 111%
- Brand 211%
- Brand 310%
- Brand 410%
- Brand 57%
- Brand 65%
Demand
Kandi search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Sep, Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Kandi search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kandi491K/yr
- kandi kit73K/yr
- mini pony beads43K/yr
- kandi bracelet kit138K/yr
- kandi making kit25K/yr
- kandi beads kit19K/yr
- bracelet making kit pony beads15K/yr
- pony beads for keychains5K/yr
- kandi bead kit10K/yr
- pony bead bracelets6K/yr
Reviews and returns
What reviews say buyers love and hate about Kandi
We read the reviews and the return reasons for every product selling here.
“broken in half”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kandi questions
Answered from the same tracked data.









