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boutonniere supplies

Worth a look

Shows no brand lock-in (top 5 brands take 41% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 12Growth 73Conversion 55Competition 79Returns 69Price range 47Avg price 25Brand share 94Review moat 86Quality gap 52

Brand share

Great41%

top-5 brand share — no brand owns this niche

Review moat

Great287.91

avg incumbent reviews — the moat a new listing must climb

Competition

Great36%

top-5 click share — an open shelf

Growth

Good+56.7%

90-day search growth — must beat 0% to launch

Returns

Good2.2%

return rate — above 5% kills the launch gate

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Okay$3.91–$24.78

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$8.94

avg listing price — sweet spot $15–$100

Market size

Bad$48K

$48K/yr · 117K searches

According to Flapen's Amazon United States niche tracking, boutonniere supplies is a $48K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Apr–May–Sep. Verdict: Worth a look — 59/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

boutonniere supplies market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$54K–$72K
units × avg price
Conversion rate
4.6%
Avg BSR
#2,066
Page quality
0%
Prime
100%
Sponsored
91%
Out of stock
4.3%
Avg brand age
32 months
Avg seller age
205 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

33 rising

Sellers

39

Top-5 brand share

41%

Top 20: 86%

Top-5 click share

36%

Top 20: 74%

Open market

55%

  • NESCCI10%
  • PAXCOO10%
  • Telyone10%
  • Dressica6%
  • BEIQIYA5%
  • Hoemwarm4%

Demand & seasonality

Weekly Amazon search volume, last 63 weeks — +56.7% search growth over the last 90 days.
5K3KSpike '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Sep · busiest ÷ quietest = 6.2×

Top boutonniere supplies search terms

  • boutonniere supplies63K/yr
  • boutonniere kit25K/yr
  • boutonniere holder24K/yr
  • diy boutonniere kit6K/yr
All search terms

Top boutonniere supplies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$1K6%$3K9%$4K12%$6K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about boutonniere supplies

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Good quality”

Value For Money17%

“Great Value”

Advertised Vs Actual Product12%

“Exactly as described”

Ease Of Use11%

“Easy to use”

Strength5%

“with stronger construction”

Magnetic Strength/Adsorption5%

“Good magnet strength”

Durability4%

“Very durable”

Design-Overall3%

“Nice floral kit to have on hand”

Adhesion/Stickiness3%

“sticks well to itself”

Size-Overall3%

“the sizes are enough to get you started”

What buyers complain about

Adhesion/Stickiness27%

“wouldn't stick”

Thickness12%

“They were thin”

Quality-Overall11%

“Frustrating Quality Control”

Magnetic Strength/Adsorption5%

“magnets that just don't hold up”

Strength5%

“Weak”

Functionality-Overall4%

“it did not work”

Size-Overall3%

“So this is just way too long”

Advertised Vs Actual Product3%

“Description is not correct”

Durability3%

“Ive seen reviews saying they break easily”

Instructions/User Manual/Troubleshooting2%

“Not sure how to use them as they did not come with instructions or diagram”

Top return reasons

Size-Overall20%
Adhesion/Stickiness17%
Functionality-Overall9%
Value For Money8%
Magnetic Strength/Adsorption7%
Advertised Vs Actual Product6%
Thin5%
Defective Material/Parts4%
Quality-Overall4%
Strength3%

Common questions

Is boutonniere supplies profitable to sell on Amazon United States?
The niche generates $48K/yr across 43 tracked products. 1 of 15 products launched in the last 360 days are still selling. 90-day search growth is +56.7%. Flapen's verdict: Worth a look (59/100).
How competitive is the boutonniere supplies niche?
33 brands and 39 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in boutonniere supplies?
Top complaints mined from reviews: Adhesion/Stickiness, Thickness, Quality-Overall. The return rate is 2.2%.
When does demand for boutonniere supplies peak?
Demand peaks in Apr–May–Sep; the busiest month runs 6.2× the quietest.
What does it cost to enter the boutonniere supplies niche?
Listings span $3.91–$24.78; the average listing price is $8.94 (sweet spot $15–$100). The average incumbent carries 288 reviews — the moat a new listing must climb.