Skip to content

Basswood

Pass

Basswood scores 68 out of 100, a Pass. Shoppers spend an estimated $713K a year here, demand is soft, at -15.6% this quarter, and an estimated 1.2% of orders come back.

Flapen Score
68
68 / 100
Top 1% of 4,656 Arts, Crafts & Sewing niches · +22 vs the category median of 46
Market size
$713K/yr535K searches / yr
90-day growth
-15.6%search demand this quarter
Competition
32%top-5 click share · 34 brands · 41 sellers

Flapen Score

Basswood against its category

The dotted line is the Arts, Crafts & Sewing average. Past it, Basswood is stronger. Inside it, weaker.

68Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Basswood market on Amazon at a glance

Shoppers on Amazon United States searched for Basswood 535K times last year and spent an estimated $713K. The top 5 brands take 42% of clicks. Demand peaks in Nov–Dec. Flapen scores it 68 out of 100, a Pass.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 535K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $713K a year.

Searches, last 12 months
535K
Growth, 90 days vs prior 90
-15.6%
Conversion, latest week
5.8%
Market size, estimated
$713Ka year
Peak month
December2.0× the quietest month
Top search term
basswood172K searches a year

02 · Price

A sale here is worth $23.14.

Listings sell for $23.14 on average, from $6.64 to $66.84. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $23.14 that is $12K to $17K a year per listing.

Average price
$23.14inside the $15 to $100 sweet spot
Price range
$6.64–$66.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
500–750
Revenue per listing a year
$12K–$17K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #242 within Woodcrafts. It carries 495 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#242in Woodcrafts
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
495per listing
Listings tracked
64

04 · Newcomers

5 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
5Amazon's first-year sales bar
Average brand age
37 months

Products

Top Basswood products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

34 falling

Sellers

41

Top-5 brand share

42%

Top 20: 92%

Top-5 click share

32%

Top 20: 69%

Open market

52%

  • Brand 112%
  • Brand 28%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Basswood search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Basswood search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • basswood172K/yr
  • basswood sheets81K/yr
  • bass wood29K/yr
  • basswood sheets 1/838K/yr
  • thin wood sheets25K/yr
  • wood sheets26K/yr
  • wood for laser engraving15K/yr
  • wood for laser cutting22K/yr
  • laser wood14K/yr
  • wood sheet13K/yr

Reviews and returns

What reviews say buyers love and hate about Basswood

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Wood Quality”
1.2%of orders come back
“Warped wood”
A buyer, on “Wood Quality”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Basswood questions

Answered from the same tracked data.