Shower Oil
MaybeAn estimated 0.2% of orders come back. But the top 5 brands take 92% of clicks, so Shower Oil is a Maybe.
- Flapen Score
- 54 / 100Top 19% of 2,481 Beauty niches · +7 vs the category median of 4754
- Market size
- £732K/yr833K searches / yr
- 90-day growth
- +8.2%search demand this quarter
- Competition
- 44%top-5 click share · 9 brands · 243 sellers
Flapen Score
Shower Oil against its category
The dotted line is the Beauty average. Past it, Shower Oil is stronger. Inside it, weaker.
Market
The Shower Oil market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Shower Oil 833K times last year and spent an estimated £732K. The top 5 brands take 92% of clicks. Demand peaks in Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 7.3% of those searches ended in a purchase.
Shoppers searched for this 833K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £732K a year.
- Searches, last 12 months
- 833K
- Growth, 90 days vs prior 90
- +8.2%
- Conversion, latest week
- 7.3%
- Market size, estimated
- £732Ka year
- Peak month
- December7.4× the quietest month
- Top search term
- bioderma181K searches a year
02 · Price
A sale here is worth £12.03.
Listings sell for £12.03 on average, from £1.40 to £29.48. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,500 to 2,000 of them. At £12.03 that is £18K to £24K a year per listing.
- Average price
- £12.03under the $15 to $100 sweet spot
- Price range
- £1.40–£29.48
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £18K–£24K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
55% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #190 within Bath & Body. It carries 6,089 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #190in Bath & Body
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 6,089per listing
- Listings tracked
- 33
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Shower Oil products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bioderma Atoderm Body Wash Family (Women Men and Kids) Moisturizing and Cleansing Shower Oil for Very Dry Sensitive Skin 33.80 Fl Oz 1 Liter
- Price
- £14.72
- Rating
- 4.6/5
- Reviews
- 31,324
- Age
- 10y ago

LOCCITANE Almond Shower Oil 250ml | Moisturising & Nourishing | Vegan & 99% Readily Biodegradable | Luxury & Clean Beauty Body Wash for All Skin Types
- Price
- £16.11
- Rating
- 4.5/5
- Reviews
- 2,534
- Age
- 13y ago

LOCCITANE - Almond (Amande Sublime) Shower Oil - 75 ml
- Price
- £7.17
- Rating
- 4.3/5
- Reviews
- 152
- Age
- 4mo ago

Palmolive Thermal Spa Glowing Oil Body Wash 400ml Scented Shower Gel
- Price
- £1.51
- Rating
- 4.7/5
- Reviews
- 48
- Age
- 5mo ago

Nivea Shower Oil Natural Caring 200ml From Germany
- Price
- £6.01
- Rating
- 4.3/5
- Reviews
- 3,495
- Age
- 10y ago
Trending
estimated 90-day click momentum
LOCCITANE - Almond (Amande Sublime) Shower Oil - 75 ml
- Price
- £7.17
- Rating
- 4.3/5
- Reviews
- 152
- Age
- 4mo ago

Palmolive Thermal Spa Glowing Oil Body Wash 400ml Scented Shower Gel
- Price
- £1.51
- Rating
- 4.7/5
- Reviews
- 48
- Age
- 5mo ago

LOCCITANE - Almond (Amande Sublime) Shower Oil Refill - 500 ml
- Price
- £29.48
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 4mo ago

LOCCITANE - Almond (Amande Sublime) Shower Oil - 250 ml
- Price
- £19.27
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 4mo ago

Uriage Shower Oil 500 mL - Face & Body Wash - Dry & Sensitive Skin - Cleanses Nourishes Prevents Dryness - 25% Glycerin & Extra-Rich Agents - Physiological pH - Soap-Free
- Price
- £10.69
- Rating
- 4.7/5
- Reviews
- 3,331
- Age
- 8y ago
Newest
by launch date
LOCCITANE - Almond (Amande Sublime) Shower Oil - 75 ml
- Price
- £7.17
- Rating
- 4.3/5
- Reviews
- 152
- Age
- 4mo ago

LOCCITANE - Almond (Amande Sublime) Shower Oil Refill - 500 ml
- Price
- £29.48
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 4mo ago

LOCCITANE - Almond (Amande Sublime) Shower Oil - 250 ml
- Price
- £19.27
- Rating
- 4.4/5
- Reviews
- 163
- Age
- 4mo ago

Palmolive Thermal Spa Glowing Oil Body Wash 400ml Scented Shower Gel
- Price
- £1.51
- Rating
- 4.7/5
- Reviews
- 48
- Age
- 5mo ago

Sol de Janeiro Delicia Drench Shower Oil 385 ml
- Price
- £16.51
- Rating
- 4.6/5
- Reviews
- 1,423
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
243
Est. top-5 brand share
92%
Top 20: 100%
Est. top-5 click share
44%
Top 20: 86%
Open market
4%
- Bioderma43%
- L'OCCITANE22%
- Palmolive15%
- Uriage8%
- NIVEA5%
- SANCTUARY4%
- Open — no brand owns it (3 brands, 4%)
Demand
Shower Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 7.4×
Search terms
Top Shower Oil search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- bioderma181K/yr
- shower oil161K/yr
- palmolive shower gel100K/yr
- uriage56K/yr
- loccitane almond shower oil60K/yr
- bioderma atoderm53K/yr
- bioderma shower oil36K/yr
- shower oil body wash28K/yr
- loccitane shower oil26K/yr
- palmolive25K/yr
Reviews and returns
What reviews say buyers love and hate about Shower Oil
We read the reviews and the return reasons for every product selling here.
“No scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shower Oil questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









