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shower oil
Worth a lookShows low returns (0.2%), but brand-locked demand (top 5 brands take 92% of clicks) keeps it on the watch list.
Returns
Incredible0.2%return rate — above 6% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Market size
Good£732K£732K/yr · 833K searches
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good£1.40–£29.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.03avg listing price — sweet spot $15–$100
Growth
Okay+8.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,089.36avg incumbent reviews — the moat a new listing must climb
Brand share
Bad92%top-5 brand share — brand-locked demand