Keyboard
MaybeAn estimated 0.7% of orders come back. But buyers convert on only 0.4% of searches, so Keyboard is a Maybe.
- Flapen Score
- 50 / 100Top 2% of 287 Electronics niches · +18 vs the category median of 3250
- Market size
- $23K/yr82K searches / yr
- 90-day growth
- +29.3%search demand this quarter
- Competition
- 37%top-5 click share · 20 brands · 24 sellers
Flapen Score
Keyboard against its category
The dotted line is the Electronics average. Past it, Keyboard is stronger. Inside it, weaker.
Market
The Keyboard market on Amazon at a glance
Shoppers on Amazon Singapore searched for Keyboard 82K times last year and spent an estimated $23K. The top 5 brands take 72% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 82K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +29.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.
- Searches, last 12 months
- 82K
- Growth, 90 days vs prior 90
- +29.3%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $23Ka year
- Top search term
- keyboard34K searches a year
02 · Price
A sale here is worth $66.93.
Listings sell for $66.93 on average, from $11.61 to $202.86. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $66.93 that is $0 to $7K a year per listing.
- Average price
- $66.93inside the $15 to $100 sweet spot
- Price range
- $11.61–$202.86
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 0.7%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #120 within Electronics. It carries 2,581 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 91%
- Out of stock, average day
- 10.4%
- Average rank
- #120in Electronics
- Average rating
- 4.43 starsAmazon Singapore average 4.47 stars
- Average reviews
- 2,581per listing
- Listings tracked
- 44
04 · Newcomers
1 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Keyboard products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Logitech Alto Keys K98M Wireless Mechanical Keyboard 98-Key Layout Hot-Swappable Switches Gasket Mount Multi-Device Bluetooth White Backlight Graphite
- Price
- $106.36
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 10mo ago

Wireless Mechanical Keyboard with Gasket Mount and Creamy Sound Bluetooth/2.4GHz/USB-C Hot-Swappable RGB Compact 75% Design for Windows/Mac/PC (Retro Beige Linear Switch)
- Price
- $93.21
- Rating
- 4.6/5
- Reviews
- 1,062
- Age
- 1y ago

Logitech Pebble Keys 2 K380S Multi Device Bluetooth Wireless Keyboard With Customizable Shortcuts Slim And Portable Easy Switch For Windows MacOS IpadOS Android Chrome OS Tonal Graphite
- Price
- $39.30
- Rating
- 4.4/5
- Reviews
- 716
- Age
- 2y ago

Logitech K250 Bluetooth Keyboard with Numpad Easy Connectivity Compact Wireless Keyboard Made with Recycled Plastic Spill-Resistant Comfortable Keys - Windows/MacOS - Graphite
- Price
- $28.27
- Rating
- 4.2/5
- Reviews
- 593
- Age
- 1y ago

Womier S-K80 75% Keyboard with Color Multimedia Display Mechanical Gaming Keyboard Wired Hot Swappable Gasket Mount RGB Custom Key Board Pre-lubed Stabilizer for Mac/Win Black Kanagawa
- Price
- $90.13
- Rating
- 4.7/5
- Reviews
- 1,506
- Age
- 3y ago
Trending
estimated 90-day click momentum
Montech MKey TKL Mechanical Gaming Keyboard: Customizable RGB LED Premium MDA Profile PBT Keycap Hot-Swappable Gateron G Red Pro 2.0 Pre-lubed Switches Osaka Castle Theme Freedom (MK87FR)
- Price
- $58.88
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 2y ago

Satechi SM3 Mechanical Keyboard 108 Keys Full Size with White LED Backlit and Numeric Keypad Wired and Bluetooth Keyboard for Mac and Windows - Dark Grey/Grey (US-QWERTY LAYOUT)
- Price
- $126.59
- Rating
- 4.4/5
- Reviews
- 494
- Age
- 1y ago

ProCase Wireless Keyboard for iOS Android Windows Device Mini Small Slim Light Portable for iPhone/iPad Pro/Air/iMac Tablets Smartphone Surface Laptop PC Smart TV(Battery Operate)-Black
- Price
- $16.15
- Rating
- 4.2/5
- Reviews
- 832
- Age
- 6y ago

Redragon K630 Dragonborn 60% Wired RGB Gaming Keyboard 61 Keys Compact Mechanical Keyboard with Tactile Blue Switch Pro Driver Support Black
- Price
- $40.60
- Rating
- 4.6/5
- Reviews
- 684
- Age
- 5y ago

Logitech K250 Bluetooth Keyboard with Numpad Easy Connectivity Compact Wireless Keyboard Made with Recycled Plastic Spill-Resistant Comfortable Keys - Windows/MacOS - Graphite
- Price
- $28.27
- Rating
- 4.2/5
- Reviews
- 593
- Age
- 1y ago
Newest
by launch date
Logitech Signature Solar+ Wireless Keyboard Graphite Solar-Powered Bluetooth & Logi Bolt Multi-Device Compatible
- Price
- $130.37
- Rating
- 4.4/5
- Reviews
- 15
- Age
- 9mo ago

Logitech Alto Keys K98M Wireless Mechanical Keyboard 98-Key Layout Hot-Swappable Switches Gasket Mount Multi-Device Bluetooth White Backlight Graphite
- Price
- $106.36
- Rating
- 4.0/5
- Reviews
- 13
- Age
- 10mo ago

Logitech K250 Bluetooth Keyboard with Numpad Easy Connectivity Compact Wireless Keyboard Made with Recycled Plastic Spill-Resistant Comfortable Keys - Windows/MacOS - Graphite
- Price
- $28.27
- Rating
- 4.2/5
- Reviews
- 593
- Age
- 1y ago

JOYACCESS Wireless Keyboard Ergonomic Dustproof Quiet & Slim 2.4G Type-C + USB Receiver 2-in-1 Wireless with Numeric Keypad Compatible with Windows/Mac/PC/Laptop-Purple Blue
- Price
- $28.89
- Rating
- 4.1/5
- Reviews
- 40
- Age
- 1y ago

MSI Forge GK600 TKL Wireless Sky - Mechanical Linear SWITCHES - Dye-Sublimated PBT Keycaps Anti-Slip Base RGB LED USB 2.0 Bluetooth 2.4 GHz - Tenkeyless
- Price
- $61.01
- Rating
- 4.5/5
- Reviews
- 96
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.
Brands
20 falling
Sellers
24
Est. top-5 brand share
72%
Top 20: 100%
Est. top-5 click share
37%
Top 20: 75%
Open market
24%
- Logitech49%
- Kisnt8%
- Redragon7%
- Womier5%
- Logitech G4%
- SATECHI4%
Demand
Keyboard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Oct, Nov · busiest ÷ quietest = 2.2× · 11 of 12 months tracked
Search terms
Top Keyboard search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- keyboard34K/yr
- mechanical keyboard21K/yr
- wireless keyboard10K/yr
- logitech keyboard10K/yr
- gaming keyboard7K/yr
Reviews and returns
What reviews say buyers love and hate about Keyboard
We read the reviews and the return reasons for every product selling here.
“Spoil so fast”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Keyboard questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









