Earbuds
MaybeProducts sell for $56.93 on average, inside the sweet spot. But buyers convert on only 0.3% of searches, so Earbuds is a Maybe.
- Flapen Score
- 53 / 100Top 1% of 287 Electronics niches · +21 vs the category median of 3253
- Market size
- $18K/yr110K searches / yr
- 90-day growth
- +41.2%search demand this quarter
- Competition
- 27%top-5 click share · 16 brands · 31 sellers
Flapen Score
Earbuds against its category
The dotted line is the Electronics average. Past it, Earbuds is stronger. Inside it, weaker.
Market
The Earbuds market on Amazon at a glance
Shoppers on Amazon Singapore searched for Earbuds 110K times last year and spent an estimated $18K. The top 5 brands take 72% of clicks. Demand peaks in Jul–Oct–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +41.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.
- Searches, last 12 months
- 110K
- Growth, 90 days vs prior 90
- +41.2%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $18Ka year
- Peak month
- November2.5× the quietest month
- Top search term
- earbuds47K searches a year
02 · Price
A sale here is worth $56.93.
Listings sell for $56.93 on average, from $9.44 to $236.49. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $56.93 that is $0 to $6K a year per listing.
- Average price
- $56.93inside the $15 to $100 sweet spot
- Price range
- $9.44–$236.49
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 1.5%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
44% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 18.8% of listings are out of stock. The average listing ranks #81 within Electronics. It carries 5,784 reviews at 4.24 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 83%
- Out of stock, average day
- 18.8%
- Average rank
- #81in Electronics
- Average rating
- 4.24 starsAmazon Singapore average 4.47 stars
- Average reviews
- 5,784per listing
- Listings tracked
- 66
04 · Newcomers
1 of last year's 17 launches cleared the first-year sales bar.
17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 17
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Earbuds products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Nothing Ear (a) Wireless Earbuds 45dB Hybrid Noise Cancelling Earbuds Hi-Res Audio Advanced Equaliser Dual Connect 6 Mics 42.5H Playtime Ear Buds Wireless Bluetooth Black
- Price
- $83.91
- Rating
- 4.3/5
- Reviews
- 8,352
- Age
- 2y ago

Sony WF-C510 Truly Wireless Earbuds Small Light Bluetooth In Ear Headphones with Multipoint Connection Ambient Sound IPX4 Rating Spotify Tap Quick Charge 22 HR Battery iOS & Android - Black
- Price
- $55.62
- Rating
- 4.2/5
- Reviews
- 153
- Age
- 1y ago

UGREEN Open Ear Headphones Wireless Earbuds Bluetooth 5.4 30H Playtime ENC Noise Cancelling Earphone Hi-Fi Stereo Deep Bass IPX5 Waterproof Comfortable Fit for Running Gym
- Price
- $23.86
- Rating
- 4.2/5
- Reviews
- 3,721
- Age
- 1y ago

SOUNDPEATS C30 Adaptive Hybrid Active Noise Cancelling Wireless Earbuds BT 6.0 Headphones with LDAC Hi-Res Audio 6-Mic Windproof ENC Earphones for Clear Call 52H IP54 APP Control (black)
- Price
- $32.01
- Rating
- 4.4/5
- Reviews
- 986
- Age
- 9mo ago

JBL Wave Beam 2 True Wireless Noise Cancelling Bluetooth Earbuds with 40 Hours Playtime JBL Pure Bass Sound Smart Ambient Technology and Multi-Point Connection in Black
- Price
- $78.15
- Rating
- 4.3/5
- Reviews
- 8,004
- Age
- 1y ago
Trending
estimated 90-day click momentum
SOUNDPEATS Air6 HS BT 6.0 Wireless Earbuds Semi-in-Ear Headphones with 13mm Triple-Magnet Bio-Composite Driver LDAC Lossless & Hi-Res Audio 45H Playtime 4-Mic Noise Cancelling IPX5 (Black)
- Price
- $39.10
- Rating
- 4.3/5
- Reviews
- 736
- Age
- 6mo ago

SOUNDPEATS C30 Adaptive Hybrid Active Noise Cancelling Wireless Earbuds BT 6.0 Headphones with LDAC Hi-Res Audio 6-Mic Windproof ENC Earphones for Clear Call 52H IP54 APP Control (yellow)
- Price
- $23.89
- Rating
- 4.4/5
- Reviews
- 986
- Age
- 6mo ago
![SOUNDPEATS H3 HiFi Wireless Noise Cancelling Earbuds [VGP2025 Winner] 3 Drivers in-Ear Headphones with LDAC & aptX Lossless Hi-Res Audio Snapdragon Sound 55dB Hybrid ANC (Titanium Black)](https://m.media-amazon.com/images/I/215HXxBTfyL.jpg)
SOUNDPEATS H3 HiFi Wireless Noise Cancelling Earbuds [VGP2025 Winner] 3 Drivers in-Ear Headphones with LDAC & aptX Lossless Hi-Res Audio Snapdragon Sound 55dB Hybrid ANC (Titanium Black)
- Price
- $94.76
- Rating
- 4.4/5
- Reviews
- 1,402
- Age
- 5mo ago

SoundPEATS Q3 Pro Active Noise Cancelling Wireless Earbuds 13mm Drivers with Powerful Bass Earphones BT 6.0 42H 4 Mics AI ENC Call Bluetooth Headphones IP55 Fast Charge App Customize EQ
- Price
- $22.91
- Rating
- 4.1/5
- Reviews
- 466
- Age
- 6mo ago

XIAOMI REDMI Buds 8 lite-True Wireless Bluetooth Headphone in-ear 42dB Active Noise Cancelling 12.4mm driver with strong bass Up to 36h Battery Life 5 EQ settings Bluetooth 5.4 White
- Price
- $26.55
- Rating
- 4.3/5
- Reviews
- 19,873
- Age
- 7mo ago
Newest
by launch date![SOUNDPEATS H3 HiFi Wireless Noise Cancelling Earbuds [VGP2025 Winner] 3 Drivers in-Ear Headphones with LDAC & aptX Lossless Hi-Res Audio Snapdragon Sound 55dB Hybrid ANC (Titanium Black)](https://m.media-amazon.com/images/I/215HXxBTfyL.jpg)
SOUNDPEATS H3 HiFi Wireless Noise Cancelling Earbuds [VGP2025 Winner] 3 Drivers in-Ear Headphones with LDAC & aptX Lossless Hi-Res Audio Snapdragon Sound 55dB Hybrid ANC (Titanium Black)
- Price
- $94.76
- Rating
- 4.4/5
- Reviews
- 1,402
- Age
- 5mo ago

SOUNDPEATS Air6 HS BT 6.0 Wireless Earbuds Semi-in-Ear Headphones with 13mm Triple-Magnet Bio-Composite Driver LDAC Lossless & Hi-Res Audio 45H Playtime 4-Mic Noise Cancelling IPX5 (Black)
- Price
- $39.10
- Rating
- 4.3/5
- Reviews
- 736
- Age
- 6mo ago

SOUNDPEATS C30 Adaptive Hybrid Active Noise Cancelling Wireless Earbuds BT 6.0 Headphones with LDAC Hi-Res Audio 6-Mic Windproof ENC Earphones for Clear Call 52H IP54 APP Control (yellow)
- Price
- $23.89
- Rating
- 4.4/5
- Reviews
- 986
- Age
- 6mo ago

SoundPEATS Q3 Pro Active Noise Cancelling Wireless Earbuds 13mm Drivers with Powerful Bass Earphones BT 6.0 42H 4 Mics AI ENC Call Bluetooth Headphones IP55 Fast Charge App Customize EQ
- Price
- $22.91
- Rating
- 4.1/5
- Reviews
- 466
- Age
- 6mo ago

Redmi Buds 8 Lite Wireless Earbuds 42dB Hybrid Active Noise Cancellation 8H/36H Battery 12.4mm Dynamic Driver Fast Charging Dual-Mic Clear Calls Google Fast Pair Black
- Price
- $26.62
- Rating
- 4.2/5
- Reviews
- 2,337
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.
Brands
16 falling
Sellers
31
Est. top-5 brand share
72%
Top 20: 100%
Est. top-5 click share
27%
Top 20: 63%
Open market
21%
- SoundPEATS31%
- Sony16%
- Nothing9%
- XIAOMI8%
- UGREEN7%
- JBL7%
Demand
Earbuds search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Oct, Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Earbuds search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- earbuds47K/yr
- wireless earbuds23K/yr
- earphones18K/yr
- ear buds8K/yr
- bluetooth earbuds7K/yr
- earphone3K/yr
- noise cancelling earbuds4K/yr
Reviews and returns
What reviews say buyers love and hate about Earbuds
We read the reviews and the return reasons for every product selling here.
“Overall found the sound quality poor”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Earbuds questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









