How competitive is the Fujifilm niche on Amazon Singapore?

3 brands and 10 sellers compete in Fujifilm on Amazon Singapore. The top 5 Fujifilm products take 62% of clicks and its top 5 brands hold 100% of demand.

Fujifilm

brand-locked demand (top 5 brands take 100% of clicks) — Fujifilm doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

Top 12% of 287 Electronics niches · +9 vs the category median of 32

This niche Category average · 287 niches

Is Fujifilm profitable on Amazon?

According to Flapen's Amazon Singapore niche tracking, Fujifilm is a $98K/yr Amazon Singapore market (33K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.

Fujifilm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +43.7% over the last 90 days and 2.2% of searches end in a purchase.

$98K

revenue / yr

Units sold / yr1K

Search volume / yr+43.7%33K

Conversion rate2.2%

Avg price$132.38

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers3 · 10

Top-5 product click share62%

Open market0%

Avg brand age76 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 18 products

Top Fujifilm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Fujifilm INSTAX Mini Instant Film Twin Pack White 20 Sheets

Price: $23.66
Rating: 4.8/5
Reviews: 109,473
Age: 14y ago

Fujifilm Instax Mini Evo Hybrid Instant Camera (Instant Camera/Smartphone Printer/Digital Camera) INS MINI EVO BLACK C

Price: $276.19
Rating: 4.6/5
Reviews: 367
Age: 3y ago

Fujifilm Instax Mini 41 INS Mini 41 Instant Camera

Price: $129.12
Rating: 4.2/5
Reviews: 64
Age: 1y ago

Fujifilm Instax Mini 12 Mint Green

Price: $112.03
Rating: 4.6/5
Reviews: 6,548
Age: 3y ago

FUJIFILM Instax Mini JP 1 Film for Instax Instant Camera Pack of 10

Price: $17.40
Rating: 4.4/5
Reviews: 1,326
Age: 8y ago

Newest

by launch date

instax mini EVO 2-in-1 Hybrid Digital camera and photo printer 2.7 inch ear LCD screen with 10 lens and 10 film effects uses instax mini film sold separately Gentle Rose colour

Price: $253.48
Rating: 4.5/5
Reviews: 130
Age: 10mo ago

Fujifilm INSTAX Mini 12 Green Bundle 2025

Price: $110.69
Rating: 4.6/5
Reviews: 208
Age: 1y ago

Fujifilm Instax Mini 41 INS Mini 41 Instant Camera

Price: $129.12
Rating: 4.2/5
Reviews: 64
Age: 1y ago

Fujifilm QuickSnap Flash 400 One-Time-Use Camera - 2 Pack

Price: $37.05
Rating: 4.7/5
Reviews: 645
Age: 1y ago

Fujifilm Instax Mini Link3 Smartphone Printer Clay White INS MINI LINK3 C WHITE

Price: $118.48
Rating: 4.2/5
Reviews: 127
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

Fujifilm86%
instax11%
Kodak 3D Printing3%

Fujifilm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume33KCVR2.2%Products18Brands3Top 5 Brands100%OOS Rate14.2%Rating4.5★Reviews9,695Avg BSR#8

Top Fujifilm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

fujifilm17K/yr +51.3%2.2% conv.
instax13K/yr +42.4%1.7% conv.
instax mini3K/yr +18.9%1.5% conv.

What reviews say buyers love and hate about Fujifilm

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Ease Of Use50%

“Good for beginners”

Value For Money50%

“Cheapest option if you're in Singapore, its real and affordable”

Fujifilm return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

40%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color

20%

2Size-Overall

20%

3Defective Material/Parts

20%

4Compatibility-Overall

20%

5Display Resolution

10%

Common Fujifilm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Fujifilm 41/100 on Amazon Singapore — Skip it. The niche generates $98K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +43.7% over the last 90 days.

Fujifilm sells for $132.38 on average on Amazon Singapore, outside our $15–$100 sweet spot. Listings span $17.40–$288.10. The average incumbent carries 9,695 reviews — the moat a new listing must climb.