Is drill profitable to sell on Amazon Singapore?

The niche generates $12K/yr across 4 tracked products. 90-day search growth is -10.8%. Flapen's verdict: Skip it (28/100).

How competitive is the drill niche?

2 brands and 2 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

When does demand for drill peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 2.4× the quietest.

What does it cost to enter the drill niche?

Listings span $68.73–$162.85; the average listing price is $97.77 (sweet spot $15–$100). The average incumbent carries 2,545 reviews — the moat a new listing must climb.

drill

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$97.77

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,544.5

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$68.73–$162.85

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-10.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$12K

$12K/yr · 9K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price

According to Flapen's Amazon Singapore niche tracking, drill is a $12K/yr Amazon Singapore market (9K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 28/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

drill market data

Units sold / yr: 0–100; avg 0–100/product
Revenue / yr: $0–$10K; units × avg price
Conversion rate: 1.4%
Avg BSR: #38
Page quality: 0%
Prime: 50%
Sponsored: 50%
Out of stock: 14.6%
Avg brand age: 48 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

BLACK+DECKER72%
DEKOPRO28%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.8% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×

Open Trend

Top drill search terms

drill4K/yr -18.9%0.1% conv.
cordless drill2K/yr -22.6%0.0% conv.
drill set1K/yr +45.5%0.0% conv.
electric drill973/yr -7.8%0.6% conv.
power drill764/yr +31.0%0.0% conv.

All search terms

Top drill products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

DEKOPRO Drill Set: Tool Set with 8V Pink Cordless Drill Home Tool Kit with Drill Hand Tool Kits for Women 126 Piece DKMT126

DEKOPRO$80.894.7★5,653 rev

BLACK+DECKER 8V MAX* Cordless Drill + 43 pc. Home Decor Project Kit (BDCD8HDPK)

BLACK+DECKER$68.734.5★3,866 rev

BLACK+DECKER 550W Home Starter Drill With 88-Piece Tool & Accessories Set HD555KOPR

BLACK+DECKER$78.624.0★5 rev

BLACK+DECKER 18V Cordless Li-Ion Drill Driver Kit Box and Bits BDCHD18K

BLACK+DECKER$162.854.4★654 rev

Newest

by launch date

DEKOPRO Drill Set: Tool Set with 8V Pink Cordless Drill Home Tool Kit with Drill Hand Tool Kits for Women 126 Piece DKMT126

DEKOPRO$80.895,653 rev

3y ago

BLACK+DECKER 550W Home Starter Drill With 88-Piece Tool & Accessories Set HD555KOPR

BLACK+DECKER$78.625 rev

7y ago

BLACK+DECKER 8V MAX* Cordless Drill + 43 pc. Home Decor Project Kit (BDCD8HDPK)

BLACK+DECKER$68.733,866 rev

8y ago

BLACK+DECKER 18V Cordless Li-Ion Drill Driver Kit Box and Bits BDCHD18K

BLACK+DECKER$162.85654 rev

9y ago

What buyers say about drill

What buyers praise and complain about, mined from review topics.

Top return reasons

Compatibility-Overall100%

Common questions

Is drill profitable to sell on Amazon Singapore?: The niche generates $12K/yr across 4 tracked products. 90-day search growth is -10.8%. Flapen's verdict: Skip it (28/100).
How competitive is the drill niche?: 2 brands and 2 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
When does demand for drill peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the drill niche?: Listings span $68.73–$162.85; the average listing price is $97.77 (sweet spot $15–$100). The average incumbent carries 2,545 reviews — the moat a new listing must climb.