Towel Rack
FailShoppers spend an estimated $5K a year here, so Towel Rack is a Fail.
- Flapen Score
- 34 / 100Top 46% of 46 DIY and Tools niches · +1 vs the category median of 3334
- Market size
- $5K/yr7K searches / yr
- 90-day growth
- +15.8%search demand this quarter
- Competition
- 91%top-5 click share · 6 brands · 5 sellers
Flapen Score
Towel Rack against its category
The dotted line is the DIY and Tools average. Past it, Towel Rack is stronger. Inside it, weaker.
Market
The Towel Rack market on Amazon at a glance
Shoppers on Amazon Singapore searched for Towel Rack 7K times last year and spent an estimated $5K. The top 5 brands take 91% of clicks. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.
- Searches, last 12 months
- 7K
- Growth, 90 days vs prior 90
- +15.8%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $5Ka year
- Top search term
- towel rack5K searches a year
02 · Price
A sale here is worth $74.12.
Listings sell for $74.12 on average, from $16.97 to $185.27. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $74.12 that is $0 to $7K a year per listing.
- Average price
- $74.12inside the $15 to $100 sweet spot
- Price range
- $16.97–$185.27
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 3.4%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 28.5% of listings are out of stock. The average listing ranks #46 within DIY and Tools. It carries 281 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 28.5%
- Average rank
- #46in DIY and Tools
- Average rating
- 4.32 starsAmazon Singapore average 4.47 stars
- Average reviews
- 281per listing
- Listings tracked
- 6
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Towel Rack products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TOTO YHT50HS4 Towel Rack Silver
- Price
- $16.97
- Rating
- 4.2/5
- Reviews
- 342
- Age
- 4y ago

Iris Ohyama TH86KR Towel Stand White 4 Sheets
- Price
- $25.23
- Rating
- 4.2/5
- Reviews
- 761
- Age
- 3y ago

Livabber Standing Towel Rack 304 Stainless Steel 2-Tier Towel Holder Stand with Marble Base Modern Stylish Tall Shower Towel Rack for Bathroom Accessories PoolBrushed Nickel
- Price
- $81.31
- Rating
- 4.4/5
- Reviews
- 134
- Age
- 2y ago

hansgrohe 41743000 AddStoris Double Rail -Towel Bar Chrome
- Price
- $88.38
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 5y ago

Grohe 40462001 BauCosmopolitan Multi-Towel Rack 510mm Polished Chrome
- Price
- $185.27
- Rating
- 4.5/5
- Reviews
- 112
- Age
- 2y ago
Trending
estimated 90-day click momentum
Grohe 40462001 BauCosmopolitan Multi-Towel Rack 510mm Polished Chrome
- Price
- $185.27
- Rating
- 4.5/5
- Reviews
- 112
- Age
- 2y ago

hansgrohe 41743000 AddStoris Double Rail -Towel Bar Chrome
- Price
- $88.38
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 5y ago

Livabber Standing Towel Rack 304 Stainless Steel 2-Tier Towel Holder Stand with Marble Base Modern Stylish Tall Shower Towel Rack for Bathroom Accessories PoolBrushed Nickel
- Price
- $81.31
- Rating
- 4.4/5
- Reviews
- 134
- Age
- 2y ago

TOTO YHT50HS4 Towel Rack Silver
- Price
- $16.97
- Rating
- 4.2/5
- Reviews
- 342
- Age
- 4y ago

Iris Ohyama TH86KR Towel Stand White 4 Sheets
- Price
- $25.23
- Rating
- 4.2/5
- Reviews
- 761
- Age
- 3y ago
Newest
by launch date
yeavs 16.9 W Freestanding Towel Rack with Rustic Brown Wood Shelf
- Price
- $47.57
- Rating
- 4.0/5
- Reviews
- 206
- Age
- 1y ago

Livabber Standing Towel Rack 304 Stainless Steel 2-Tier Towel Holder Stand with Marble Base Modern Stylish Tall Shower Towel Rack for Bathroom Accessories PoolBrushed Nickel
- Price
- $81.31
- Rating
- 4.4/5
- Reviews
- 134
- Age
- 2y ago

Grohe 40462001 BauCosmopolitan Multi-Towel Rack 510mm Polished Chrome
- Price
- $185.27
- Rating
- 4.5/5
- Reviews
- 112
- Age
- 2y ago

Iris Ohyama TH86KR Towel Stand White 4 Sheets
- Price
- $25.23
- Rating
- 4.2/5
- Reviews
- 761
- Age
- 3y ago

TOTO YHT50HS4 Towel Rack Silver
- Price
- $16.97
- Rating
- 4.2/5
- Reviews
- 342
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 91% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
5
Est. top-5 brand share
91%
Top 20: 100%
Est. top-5 click share
91%
Top 20: 100%
Open market
0%
- TOTO27%
- アイリスオーヤマ(IRIS OHYAMA)23%
- Livabber17%
- hansgrohe13%
- GROHE12%
- yeavs9%
Demand
Towel Rack search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.2× · 11 of 12 months tracked
Search terms
Top Towel Rack search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- towel rack5K/yr
- towel hanger917/yr
- towel stand657/yr
- towel rack stand900/yr
Reviews and returns
What reviews say buyers love and hate about Towel Rack
We read the reviews and the return reasons for every product selling here.
“Ignoring the cents”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
2 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Towel Rack questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









