shampoo men
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Avg price
Great$18.33avg listing price — sweet spot $15–$100
Price range
Great$9.91–$30.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Review moat
Good1,112avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$4K$4K/yr · 3K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon Singapore niche tracking, shampoo men is a $4K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
shampoo men market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $2K–$5K
- units × avg price
- Conversion rate
- 6.7%
- Avg BSR
- #170
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 40%
- Out of stock
- 2.8%
- Avg brand age
- 93 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 flat
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Sukin29%
- Method26%
- Blind Barber17%
- Clear14%
- AMERICAN CREW14%
Demand
Weekly Amazon search volume, last 44 weeks — +9.2% search growth over the last 90 days.Top shampoo men search terms
- shampoo men2K/yr
- men shampoo1K/yr
- mens shampoo689/yr
Top shampoo men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sukin Natural Balance Shampoo 1L
Sukin$17.364.5★1,202 rev
Method Mens 2in1 Shampoo+Conditioner Sea+Surf 414ml
Method$11.814.6★1,152 rev
Blind Barber Lemongrass Tea Daily Clarifying Shampoo for Men - Mens Sulfate-Free Hair Thickening Shampoo with Minty Scent - Deep Cleansing + Hair Wash Removes Build-Up (12 Oz)
Blind Barber$30.974.5★116 rev
Clear Men Cool Sport Menthol Anti-Dandruff Shampoo 650ml
Clear$9.914.8★16 rev
American Crew Shampoo for Men by Daily Cleanser Naturally Derived Vegan Formula Citrus Mint Fragrance 8.45 Fl Oz
AMERICAN CREW$21.604.6★3,074 rev
Newest
by launch dateBlind Barber Lemongrass Tea Daily Clarifying Shampoo for Men - Mens Sulfate-Free Hair Thickening Shampoo with Minty Scent - Deep Cleansing + Hair Wash Removes Build-Up (12 Oz)
Blind Barber$30.97116 rev
American Crew Shampoo for Men by Daily Cleanser Naturally Derived Vegan Formula Citrus Mint Fragrance 8.45 Fl Oz
AMERICAN CREW$21.603,074 rev
Method Mens 2in1 Shampoo+Conditioner Sea+Surf 414ml
Method$11.811,152 rev
Clear Men Cool Sport Menthol Anti-Dandruff Shampoo 650ml
Clear$9.9116 rev
Sukin Natural Balance Shampoo 1L
Sukin$17.361,202 rev
Trending
90-day click momentumBlind Barber Lemongrass Tea Daily Clarifying Shampoo for Men - Mens Sulfate-Free Hair Thickening Shampoo with Minty Scent - Deep Cleansing + Hair Wash Removes Build-Up (12 Oz)
Blind Barber$30.974.5★
Clear Men Cool Sport Menthol Anti-Dandruff Shampoo 650ml
Clear$9.914.8★
Sukin Natural Balance Shampoo 1L
Sukin$17.364.5★
American Crew Shampoo for Men by Daily Cleanser Naturally Derived Vegan Formula Citrus Mint Fragrance 8.45 Fl Oz
AMERICAN CREW$21.604.6★
Method Mens 2in1 Shampoo+Conditioner Sea+Surf 414ml
Method$11.814.6★
What buyers say about shampoo men
What buyers praise and complain about, mined from review topics.Top return reasons
Common questions
- Is shampoo men profitable to sell on Amazon Singapore?
- The niche generates $4K/yr across 5 tracked products. 90-day search growth is +9.2%. Flapen's verdict: Skip it (36/100).
- How competitive is the shampoo men niche?
- 5 brands and 12 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What does it cost to enter the shampoo men niche?
- Listings span $9.91–$30.97; the average listing price is $18.33 (sweet spot $15–$100). The average incumbent carries 1,112 reviews — the moat a new listing must climb.