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Leave in Conditioner

Fail

Shoppers spend an estimated $2K a year here, so Leave in Conditioner is a Fail.

Flapen Score
35
35 / 100
Ranks 53 of 111 Beauty niches · on the category median
Market size
$2K/yr6K searches / yr
90-day growth
-12.9%search demand this quarter
Competition
68%top-5 click share · 8 brands · 11 sellers

Flapen Score

Leave in Conditioner against its category

The dotted line is the Beauty average. Past it, Leave in Conditioner is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Leave in Conditioner market on Amazon at a glance

Shoppers on Amazon Singapore searched for Leave in Conditioner 6K times last year and spent an estimated $2K. The top 5 brands take 84% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 6K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2K a year.

Searches, last 12 months
6K
Growth, 90 days vs prior 90
-12.9%
Conversion, latest week
1.4%
Market size, estimated
$2Ka year
Top search term
leave in conditioner5K searches a year

02 · Price

A sale here is worth $16.45.

Listings sell for $16.45 on average, from $10.80 to $27.58. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $16.45 that is $0 to $2K a year per listing.

Average price
$16.45inside the $15 to $100 sweet spot
Price range
$10.80–$27.58
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

9% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #94 within Beauty. It carries 18,362 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
9%
Prime listings
91%
Out of stock, average day
4.8%
Average rank
#94in Beauty
Average rating
4.49 starsAmazon Singapore average 4.47 stars
Average reviews
18,362per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 99 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
99 months

Products

Top Leave in Conditioner products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.

$0$76$152$228$3031K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

11

Est. top-5 brand share

84%

Top 20: 100%

Est. top-5 click share

68%

Top 20: 100%

Open market

10%

  • Marc Anthony30%
  • L'Oreal Paris20%
  • Bare Anatomy18%
  • Shea Moisture10%
  • As I Am6%
  • Cantu5%
  • Open — no brand owns it (2 brands, 10%)

Demand

Leave in Conditioner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

225175Spike '25Black Friday '25Spike '26OctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 1.7× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Leave in Conditioner

We read the reviews and the return reasons for every product selling here.

<0.1%of orders come back, a rate Amazon rounds to zero

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

Keep looking

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FAQ

Common Leave in Conditioner questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data