Is hyaluronic acid profitable to sell on Amazon Singapore?

The niche generates $3K/yr across 6 tracked products. 90-day search growth is -18.2%. Flapen's verdict: Skip it (36/100).

How competitive is the hyaluronic acid niche?

6 brands and 12 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 88% of demand.

What does it cost to enter the hyaluronic acid niche?

Listings span $15.29–$31.44; the average listing price is $22.79 (sweet spot $15–$100). The average incumbent carries 16,917 reviews — the moat a new listing must climb.

hyaluronic acid

Skip it

A small market ($3K/yr) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Price range

Incredible$15.29–$31.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$22.79

avg listing price — sweet spot $15–$100

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Review moat

Bad16,917.33

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.2%

90-day search growth — must beat 0% to launch

Competition

Bad88%

top-5 click share — a locked-up shelf

Market size

Bad$3K

$3K/yr · 3K searches

According to Flapen's Amazon Singapore niche tracking, hyaluronic acid is a $3K/yr Amazon Singapore market (3K searches/yr). The top 5 brands hold 88% of demand. Verdict: Skip it — 36/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

hyaluronic acid market data

Units sold / yr: 100–250; avg 0–100/product
Revenue / yr: $2K–$6K; units × avg price
Conversion rate: 4.8%
Avg BSR: #171
Page quality: 0%
Prime: 67%
Sponsored: 0%
Out of stock: 0.6%
Avg brand age: 77 months
Avg seller age: 0 days

Competition & brand share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

Horbäach24%
Cosmedica Skincare19%
CeraVe16%
SenAllis Cosmetics16%
COSRX13%
The Ordinary12%

Demand

Weekly Amazon search volume, last 46 weeks — -18.2% search growth over the last 90 days.

Open Trend

Top hyaluronic acid products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Horbäach$17.904.6★6,194 rev

Hyaluronic Acid Serum for Skin- 100% Pure-Highest Quality Anti-Aging Serum- Intense Hydration + Moisture Non-greasy Paraben-free-Best Hyaluronic Acid for Your Face (Pro Formula) 2 Fl. Oz

Cosmedica Skincare$17.614.4★47,452 rev

Cerave Hyaluronic Acid Serum for Face with Vitamin B5 and Ceramides | Hydrating Face Serum for Dry Skin | Fragrance Free | 1 Ounce

CeraVe$23.784.6★30,313 rev

Hyaluronic Acid Serum 8 fl oz And 2 fl oz Made From Pure Hyaluronic Acid Anti Aging/Wrinkle Ultra-Hydrating Moisturizer That Reduces Dry Skin Manufactured In USA

SenAllis Cosmetics$31.444.5★9,111 rev

Cosrx Hyaluronic Acid Hydra Power Essence

COSRX$15.294.6★1,639 rev

Newest

by launch date

Horbäach$17.906,194 rev

5y ago

Hyaluronic Acid Serum 8 fl oz And 2 fl oz Made From Pure Hyaluronic Acid Anti Aging/Wrinkle Ultra-Hydrating Moisturizer That Reduces Dry Skin Manufactured In USA

SenAllis Cosmetics$31.449,111 rev

6y ago

The Ordinary Hyaluronic Acid 2% + B5 - Large 60mL/1oz

The Ordinary$30.706,795 rev

6y ago

Cerave Hyaluronic Acid Serum for Face with Vitamin B5 and Ceramides | Hydrating Face Serum for Dry Skin | Fragrance Free | 1 Ounce

CeraVe$23.7830,313 rev

7y ago

Cosrx Hyaluronic Acid Hydra Power Essence

COSRX$15.291,639 rev

11y ago

Common questions

Is hyaluronic acid profitable to sell on Amazon Singapore?: The niche generates $3K/yr across 6 tracked products. 90-day search growth is -18.2%. Flapen's verdict: Skip it (36/100).
How competitive is the hyaluronic acid niche?: 6 brands and 12 sellers compete. The top 5 products take 88% of clicks and top 5 brands hold 88% of demand.
What does it cost to enter the hyaluronic acid niche?: Listings span $15.29–$31.44; the average listing price is $22.79 (sweet spot $15–$100). The average incumbent carries 16,917 reviews — the moat a new listing must climb.