Dr Bronner
FailShoppers spend an estimated $0 a year here, so Dr Bronner is a Fail.
- Flapen Score
- 31 / 100Ranks 81 of 111 Beauty niches · −4 vs the category median of 3531
- Market size
- $0/yr10K searches / yr
- 90-day growth
- +6.8%search demand this quarter
- Competition
- 77%top-5 click share · 4 brands · 6 sellers
Flapen Score
Dr Bronner against its category
The dotted line is the Beauty average. Past it, Dr Bronner is stronger. Inside it, weaker.
Market
The Dr Bronner market on Amazon at a glance
Shoppers on Amazon Singapore searched for Dr Bronner 10K times last year and spent an estimated $0. All 4 brands take every click. Flapen scores it 31 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +6.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 10K
- Growth, 90 days vs prior 90
- +6.8%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- October1.5× the quietest month
- Top search term
- dr bronner5K searches a year
02 · Price
A sale here is worth $39.32.
Listings sell for $39.32 on average, from $14.98 to $99.02. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $39.32 that is $0 to $4K a year per listing.
- Average price
- $39.32inside the $15 to $100 sweet spot
- Price range
- $14.98–$99.02
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #195 within Beauty. It carries 7,936 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 4.6%
- Average rank
- #195in Beauty
- Average rating
- 4.68 starsAmazon Singapore average 4.47 stars
- Average reviews
- 7,936per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 137 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 137 months
Products
Top Dr Bronner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.
Brands
4 flat
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
0%
- Brand 189%
- Brand 26%
- Brand 33%
- Brand 42%
- Open — no brand owns it (0%)
Demand
Dr Bronner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Dr Bronner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dr bronner5K/yr
- castile soap2K/yr
- dr bronners castile soap1K/yr
- dr bronners1K/yr
- bronner615/yr
- dr bronners soap177/yr
Reviews and returns
What reviews say buyers love and hate about Dr Bronner
We read the reviews and the return reasons for every product selling here.
“After showering, my whole body very itch”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
1 topic
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dr Bronner questions
Answered from the same tracked data.









