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Curl Cream

Fail

Shoppers spend an estimated $0 a year here, so Curl Cream is a Fail.

Flapen Score
28
28 / 100
Ranks 99 of 111 Beauty niches · −7 vs the category median of 35
Market size
$0/yr5K searches / yr
90-day growth
-17.9%search demand this quarter
Competition
91%top-5 click share · 5 brands · 7 sellers

Flapen Score

Curl Cream against its category

The dotted line is the Beauty average. Past it, Curl Cream is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Curl Cream market on Amazon at a glance

Shoppers on Amazon Singapore searched for Curl Cream 5K times last year and spent an estimated $0. All 5 brands take every click. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
5K
Growth, 90 days vs prior 90
-17.9%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
October1.5× the quietest month
Top search term
curl cream5K searches a year

02 · Price

A sale here is worth $19.59.

Listings sell for $19.59 on average, from $13.63 to $29.22. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At $19.59 that is $0 to $2K a year per listing.

Average price
$19.59inside the $15 to $100 sweet spot
Price range
$13.63–$29.22
Amazon Singapore median price
$30.00across 1,590 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.0%of orders · Amazon Singapore median 0.0%

03 · Entry bar

The bar here is reviews.

17% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #20 within Beauty. It carries 16,844 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
17%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#20in Beauty
Average rating
4.48 starsAmazon Singapore average 4.47 stars
Average reviews
16,844per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 97 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
97 months

Products

Top Curl Cream products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

7

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 141%
  • Brand 222%
  • Brand 315%
  • Brand 413%
  • Brand 59%
  • Open — no brand owns it (0%)

Demand

Curl Cream search demand

Weekly searches over the year, seasonality beneath. Pick a range.

300200Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Reviews and returns

What reviews say buyers love and hate about Curl Cream

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Soft Feel”
33%of negative reviews mention “Smell”
<0.1%of orders come back, a rate Amazon rounds to zero
“I dont like the scent”
A buyer, on “Smell”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

3 topics

NegativePositive

Keep looking

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FAQ

Common Curl Cream questions

Answered from the same tracked data.