- Flapen Score
- 40 / 100Top 26% of 111 Beauty niches · +5 vs the category median of 3540
- Market size
- $5K/yr4K searches / yr
- 90-day growth
- +29.8%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 2 sellers
Flapen Score
Babyliss against its category
The dotted line is the Beauty average. Past it, Babyliss is stronger. Inside it, weaker.
Market
The Babyliss market on Amazon at a glance
Shoppers on Amazon Singapore searched for Babyliss 4K times last year and spent an estimated $5K. One brand takes every click. Demand peaks in Jun–Nov. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 1.3% of those searches ended in a purchase.
Shoppers searched for this 4K times in the last 12 months. That counts every search on Amazon Singapore for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +29.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5K a year.
- Searches, last 12 months
- 4K
- Growth, 90 days vs prior 90
- +29.8%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $5Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- babyliss3K searches a year
02 · Price
A sale here is worth $88.99.
Listings sell for $88.99 on average, from $88.99 to $88.99. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $88.99 that is $0 to $9K a year per listing.
- Average price
- $88.99inside the $15 to $100 sweet spot
- Price range
- $88.99–$88.99
- Amazon Singapore median price
- $30.00across 1,590 niches
- Units sold a year
- 0–100
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 0.0%of orders · Amazon Singapore median 0.0%
03 · Entry bar
The bar here is reviews.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.4% of listings are out of stock. The average listing ranks #128 within Beauty. It carries 2,686 reviews at 4.00 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 21.4%
- Average rank
- #128in Beauty
- Average rating
- 4.00 starsAmazon Singapore average 4.47 stars
- Average reviews
- 2,686per listing
- Listings tracked
- 1
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 66 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 66 months
Products
Top Babyliss products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1
Sellers
2
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Brand 1100%
Demand
Babyliss search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Nov · busiest ÷ quietest = 2.2×
Keep looking
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Niches in the same category that score near this one. Research these next.
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$0/yr-10.4%
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$7K/yr+11.0%
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$2K/yr+7.6%
Manscaped
$9K/yr+40.2%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Babyliss questions
Answered from the same tracked data.