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aloe vera gel

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Market size 0Growth 14Conversion 0Competition 40Returns 99Price range 83Avg price 91Brand share 37Review moat 20Quality gap 38

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Great$21.27

avg listing price — sweet spot $15–$100

Price range

Great$8.61–$50.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Review moat

Bad13,012.46

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-22.1%

90-day search growth — must beat 0% to launch

Market size

Bad$0

$0/yr · 6K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Singapore niche tracking, aloe vera gel is a $0/yr Amazon Singapore market (6K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 35/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

aloe vera gel market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$5K–$11K
units × avg price
Conversion rate
0.0%
Avg BSR
#123
Page quality
0%
Prime
69%
Sponsored
8%
Out of stock
2.9%
Avg brand age
94 months
Avg seller age
0 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

20

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

17%

  • Fruit of the Earth23%
  • Nature Republic22%
  • Aloderma16%
  • JORUBI9%
  • UrbanBotanics6%
  • Seven Minerals6%
  • Open — no brand owns it (4 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -22.1% search growth over the last 90 days.
250150Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top aloe vera gel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$010%$015%$020%$01101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

What buyers say about aloe vera gel

What buyers praise and complain about, mined from review topics.

Top return reasons

Size-Overall50%
Ingredients-Overall50%

Common questions

Is aloe vera gel profitable to sell on Amazon Singapore?
The niche generates $0/yr across 13 tracked products. 90-day search growth is -22.1%. Flapen's verdict: Skip it (35/100).
How competitive is the aloe vera gel niche?
10 brands and 20 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 83% of demand.
When does demand for aloe vera gel peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the aloe vera gel niche?
Listings span $8.61–$50.50; the average listing price is $21.27 (sweet spot $15–$100). The average incumbent carries 13,012 reviews — the moat a new listing must climb.