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Zwiebelpulver

Fail

Prices span $2.11–$13.65, mostly outside the sweet spot, so Zwiebelpulver is a Fail.

Flapen Score
35
35 / 100
Ranks 1,239 of 1,367 Lebensmittel & Getränke niches · −11 vs the category median of 46
Market size
€89K/yr78K searches / yr
90-day growth
-11.4%search demand this quarter
Competition
93%top-5 click share · 7 brands · 14 sellers

Flapen Score

Zwiebelpulver against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Zwiebelpulver is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zwiebelpulver market on Amazon at a glance

Shoppers on Amazon Germany searched for Zwiebelpulver 78K times last year and spent an estimated €89K. The top 5 brands take 95% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €89K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-11.4%
Conversion, latest week
13.2%
Market size, estimated
€89Ka year
Peak month
November1.3× the quietest month
Top search term
zwiebelpulver62K searches a year

02 · Price

A sale here is worth €8.63.

Listings sell for €8.63 on average, from €2.11 to €13.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At €8.63 that is €6K to €9K a year per listing.

Average price
€8.63under the $15 to $100 sweet spot
Price range
€2.11–€13.65
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
€6K–€9K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.7% of listings are out of stock. The average listing ranks #277 within Gewürze & Fix-Produkte. It carries 500 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
10.7%
Average rank
#277in Gewürze & Fix-Produkte
Average rating
4.70 starsAmazon Germany average 4.37 stars
Average reviews
500per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Zwiebelpulver products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

14

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

2%

  • Brand 138%
  • Brand 231%
  • Brand 319%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Zwiebelpulver search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Zwiebelpulver search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zwiebelpulver62K/yr
  • onion powder9K/yr
  • zwiebelpulver gemahlen6K/yr

Reviews and returns

What reviews say buyers love and hate about Zwiebelpulver

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Geschmack insgesamt”
100%of negative reviews mention “Lagertemperatur”
0.1%of orders come back
“Verbeulte Dosen”
A buyer, on “Lagertemperatur”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Zwiebelpulver questions

Answered from the same tracked data.