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Alkoholfrei

Alkoholfrei shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

64
Worth a look

Top 2% of 1,367 Lebensmittel & Getränke niches · +18 vs the category median of 46

Market size 51Growth 72Conversion 59Competition 47Returns 100Price range 84Avg price 86Brand share 40Review moat 75Quality gap 60
This niche Category average · 1,367 niches

Is Alkoholfrei profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Alkoholfrei is a €289K/yr Amazon Germany market (294K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 64/100.

Alkoholfrei: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +54.4% over the last 90 days and 5.1% of searches end in a purchase.

€289K

revenue / yr

Units sold / yr20K
Search volume / yr+54.4%294K
Conversion rate5.1%
Avg price€19.45

Who owns the niche?

The top 5 brands hold 81% of demand, so 19% of the market is open.

19%

open market share

Brands · sellers13 · 66
Top-5 product click share57%
Open market19%
Avg brand age59 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement80%
New entrants (1y)4· 2 succeeded
Avg rating4.4★
Avg reviews508

Top Alkoholfrei products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

€0€12K€23K€35K€46K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

13 flat

Sellers

66

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

57%

Top 20: 92%

Open market

15%

  • Laori29%
  • Crodino16%
  • San Pellegrino15%
  • Lillet13%
  • Martini8%
  • POLLY5%
  • Open — no brand owns it (7 brands, 15%)

Alkoholfrei demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume294KCVR5.1%Products30Brands13Top 5 Brands81%OOS Rate0.0%Rating4.4★Reviews508Avg BSR#867
12K8KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.3×

Top Alkoholfrei search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • lillet alkoholfrei31K/yr
  • laori alkoholfrei38K/yr
  • crodino aperitivo alkoholfrei19K/yr
  • crodino22K/yr
  • alkoholfreier aperitif20K/yr
  • martini alkoholfrei20K/yr
  • laori drinks12K/yr
  • alkoholfreier schnaps23K/yr
  • laori13K/yr
  • polly24K/yr

What reviews say buyers love and hate about Alkoholfrei

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Alkoholgeschmack40%

tolle Alternative für gin tonic ohne Alcohol

Geschmack insgesamt34%

schmeckt super

Geschmack7%

Toller Geschmack

Mischung/Verhältnis3%

Gut zum Mixen

Qualität insgesamt3%

Ein supertolles Produkt, bravo, gut gemacht

What buyers complain about

80% of reviews
Geschmack insgesamt27%

scharfer undefinierbarer Geschmack

Geschmack17%

scharfer undefinierbarer Geschmack

Süße12%

Viel zu süß

Bitter10%

Das gelbe schmeckt einfach nur furchtbar Bitter

Preis-Leistungs-Verhältnis5%

Zu teuer

Common Alkoholfrei questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Alkoholfrei 64/100 on Amazon Germany — Worth a look. The niche generates €289K/yr across 30 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved +54.4% over the last 90 days.
Search demand for Alkoholfrei on Amazon Germany peaks in Jun–Jul, where the busiest month runs 2.3× the quietest.